Marketing Specialist – GTM

Thailand·Bangkokmid

MarketingMarketing Specialist

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Quick Summary

Overview

Become a part of Thailand’s no.1 Digital Service Provider, Who strives to provide best services that help people fulfil their dreams.

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MarketingMarketing Specialist

Become a part of Thailand’s no.1 Digital Service Provider, Who strives to provide best services that help people fulfil their dreams.

We are looking for potential candidates who are eager to learn and grow to join our young talent team.

Bangkok

Responsible for planning and executing Marketing Communication for AIS Services, including campaign planning, targeted communication using AIS customer database, sales enablement, and collaboration with device brand partners to enhance competitiveness and drive sales.

1. Monitor market situation and competitor promotional activities in device trading to strengthen competitiveness and increase
sales opportunities
2. Plan and develop communication for device only promotional campaigns that effectively reach the target audience across
mass media and various sales channels
3. Plan the utilization of the AIS customer database to effectively present various handset models and promotions through direct
targeted communication methods such as MMS, SMS, online targeted channels, and NBO (Next Best Offer)
4. Coordinate with the sales team and design sales kits to support various touchpoints, enabling more effective selling of device
only
5. Coordinate with the Device Bundling team to align communication efforts for flagship device models

Qualifications

Bachelor’s degree or higher in Marketing, IMC, Business, Statistics, or Economics.
Minimum 5 years in Marketing/IMC.
Proficient in Excel, PowerPoint, image editing software, and English.
Experience in data-driven targeted marketing.
Fast learner, adaptable, and strong team player.
(Experience in telecom/mobile device business is a plus.)

Aksorn Peuchsing (อักษร พืชสิงห์)