Influencer Marketing Specialist

Who We Are:

At Brooks, we believe movement is the key to feeling more alive. That’s why we’re driven to create gear and experiences that take people to the place that makes them feel more alive — whether it’s a headspace, a feeling, or a finish line. 

Everyone who works at Brooks is propelled by a company culture that sparks excitement, fuels collaboration, inspires creativity, and ignites innovation.

Our brand values help bond us together and drive our success:  

• Runner First 
  • We act in the best interest of the runner
• Word is Bond 
  • We do what we say we’ll do 
• Champion Heart  
  • We give our all in everything we do  
• There is no “I” in Run 
  • We stay generous with our humanity 
• Keep Moving 
  • We find ways to move every day, because joy is kinetic!

We welcome everyone from every walk of life looking to inspire others through the power of movement - because we’re all moving towards something. Let’s run there.   

• →Partner closely with the Retail Marketing team to support influencer activations tied to retail campaigns and key account influencer activations.
• →Execute influencer strategy for retail campaigns, store openings, and key regional moments, spanning planning, creator selection, and on-the-ground activation.
• →Identify creators who are locally relevant and well positioned to influence purchase behavior within priority markets.

• Execute select creator-led special projects that support influencer channel objectives, such as creator and artist storytelling, identifying talent opportunities attached to cultural moments, or other test-and-learn initiatives.
• Oversee briefing, coordination, content review, and execution to ensure brand aligned storytelling and timely delivery.