Branch Marketing Manager

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MarketingMarketing Manager

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Quick Summary

Key Responsibilities

Develop and write content for social media, newsletters, social ads, etc. Develop website/landing page content, print collateral, direct mail, event materials, online and print ads,

Requirements Summary

High school diploma or equivalent. Bachelor’s degree in Marketing, Business, Communications or Graphic Design, or a related field, a plus. Minimum of 2-years’ experience in digital marketing.

Technical Tools

MarketingMarketing Manager

CrossCountry Mortgage (CCM) is the nation's number one distributed retail mortgage lender with more than 9,000 employees operating over 700 branches and servicing loans across all 50 states, D.C. and Puerto Rico. Our company has been recognized ten times on the Inc. 5000 list of America's fastest-growing private businesses and has received many awards for our standout culture.

Responsibilities

~1 min read

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Develop and write content for social media, newsletters, social ads, etc.
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Develop website/landing page content, print collateral, direct mail, event materials, online and print ads, radio commercial scripts, and internal communications.
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Manage daily social media posts and engage with users.
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Assist in the creation of marketing collateral (e.g. flyers, postcards, pitch books, etc.).
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Create and manage marketing campaigns for social media (Facebook, Pinterest, LinkedIn, Instagram).
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Create and optimize content, audience growth, brand awareness, and engagement across key social platforms.
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Edit video and photography content for social media.
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Manage and update activity in CRM and maintain/pull excel sheets.
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Assist in maintaining existing lead generation platforms.
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Assist with event planning and execution.
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Assist with running email marketing campaigns and sending email blasts.
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Promote all agency open houses, team events and new listings.
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Provide and explain analytics reports.
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Manage and implement social media advertising campaigns (google ads, Facebook ads, Instagram ads, SEO, and operate promotional campaigns).

Requirements

~1 min read

High school diploma or equivalent.
Bachelor’s degree in Marketing, Business, Communications or Graphic Design, or a related field, a plus.
Minimum of 2-years’ experience in digital marketing.
Experience with social media and content writing (posts, newsletters, etc.).
Experience with Adobe Suite.
Mortgage knowledge or experience, preferred.
1-2 years’ experience in social media marketing, preferred.
1-2 years’ experience in social media management, preferred.
Minimum 1 year of Microsoft Office experience, preferred.
Excellent communication skills.
Design, photography, and videography skills, a plus.