Principal Product Marketing Manager, Kubernetes & Data Platforms

This role reports to the Field CTO and sits within the Product Marketing organization. It works closely with Product, Sales, and Marketing, while maintaining a strong external orientation.

You are the buyer-world owner for the Platform business unit. You are paired with a dedicated Execution PMM who turns your narrative and strategic direction into production assets: one-pagers, battle cards, campaign briefs, email sequences. You set the strategy and the filter; your Execution PMM drives the output. You set the strategic brief for each launch, campaign, or enablement push, and collaborate with cross-functional enablement roles to ensure your materials reach the field effectively and are measurable.

You also work directly with the VP of Product for Platform. When 19 features ship in a quarter, you decide which 3 actually matter to the market. This judgment layer is the core of the role.

• Define and broadly communicate DoiT's point of view on platform optimization across Kubernetes and emerging data platforms, grounded in real-world operational experience.
• Create and maintain the canonical narratives, mental models, and technical framing of the problem space and its associated solutions that internal teams use as a source of truth. Nothing ships from PMM for Platform that doesn't trace back to your source-of-truth docs.
• Ensure the story remains coherent and consistent across products, use cases, and customer segments as the platform evolves.
• Work directly with the VP of Product as the primary marketing interface for the Platform business unit. When multiple features, capabilities, or integrations ship in a quarter, decide which ones matter to the market and deserve PMM investment. Filter noise for the organization.
• Translate product roadmap into market narrative, connecting what we're building to why buyers should care.

• Develop high-quality content such as webinars, technical talks, blogs, and whitepapers that educate the market and shape demand.
• Speak publicly at conferences, industry events, and community forums, representing DoiT as a trusted authority.
• Engage with practitioner and open source communities to stay close to how platforms are actually built and operated.
• Build and deliver live demos, walkthroughs, and reference architectures that demonstrate how optimization works in real environments

• This is not a side project. External evangelism is roughly half the role. The goal is to build a visible market presence for DoiT's platform story.

• Own the living competitive view for the Platform business unit. Not just battle cards, but the ongoing judgment of where we win, where we lose, and what to do about it.
• Own executive-level positioning and objection handling in complex or strategic conversations.
• Speak regularly with customers and prospects to understand pain points, objections, and emerging patterns across industries.
• Help define and refine ICPs and problem domains, including how different industries approach automation, risk, and control.
• Synthesize insights into clear, actionable input for Product and leadership to influence roadmap and strategic direction.
• Challenge short-term or misleading narratives when they undermine long-term category leadership and trust.

• Senior product marketing experience. You've owned positioning and go-to-market strategy end-to-end for a technical product sold to platform engineering, DevOps, or SRE buyers. Not contributed to it. Owned it.
• Hands-on experience with Kubernetes and modern cloud platforms, with the ability to reason about automation, performance, and operational tradeoffs at a systems level.
• Familiarity with data platforms such as Snowflake, Databricks, or similar technologies, and an understanding of why optimization becomes critical as these platforms scale.
• Experience building, operating, or deeply engaging with real-world platform systems.
• Strong technical intuition and comfort explaining complex architectures clearly to senior engineers, platform leaders, and executives.
• A clear, opinionated point of view and the confidence to express it publicly and internally.
• Excellent written and verbal communication skills across technical and executive audiences.
• Comfort operating with ambiguity, agency, and influence without relying on formal authority.

• Canonical positioning and source-of-truth documents exist for the platform portfolio within 90 days. Sales can articulate the platform story without calling you.
• Buyers arrive with a clear understanding of the problem space and DoiT's point of view before engaging sales.
• Sales cycles shorten due to stronger narrative clarity and market education upstream.
• The VP of Product considers you their go-to marketing partner. Product direction is visibly influenced by your market signal.
• Executives and practitioners repeat DoiT's narrative in their own words.
• DoiT is referenced externally as a leader in Kubernetes and data platform optimization.

Are you a Do’er?
Be your truest self. Work on your terms. Make a difference. 

We are home to a global team of incredible talent who work remotely and have the flexibility to have a schedule that balances your work and home life. We embrace and support leveling up your skills professionally and personally.  

What does being a Do’er mean? We’re all about being entrepreneurial, pursuing knowledge, and having fun! Click here to learn more about our core values. 

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We thought so too, but we’re here and happy we hit that ‘apply’ button. 

Full-time employee benefits include:

• Unlimited Vacation
• Flexible Working Options
• Health Insurance
• Parental Leave
• Employee Stock Option Plan
• Home Office Allowance
• Professional Development Stipend 
• Peer Recognition Program

Many Do’ers, One Team
DoiT unites as Many Do’ers, One Team, where diversity is more than a goal—it's our strength. We actively cultivate an inclusive, equitable workplace, recognizing that each unique perspective enhances our innovation. By celebrating differences, we create an environment where every individual feels valued, contributing to our collective success.

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