Marketing Manager, Campaigns

Evergreen Nephrology partners with nephrologists to transform kidney care through a value-based, person-centered, holistic, and comprehensive approach to kidney care. We believe patients living with kidney disease deserve the best care. We are committed to improving patient outcomes and improving quality of life by delaying disease progression, shifting care to the home, and accelerating kidney transplants.

We help nephrologists focus on the right patients at the right time across the full care spectrum. We do this by providing them with the best-in-class interdisciplinary clinical resources, analytical insight and tools, and services to patients. We listen to the needs of our patients, our employees, and our client partners, continually working to push beyond the status quo in which the care system manages patients today.

You are devoted, compassionate, and enjoy being on the front lines of healthcare, changing the lives of patients by supporting them and the team by focusing on customers. You’re excited about being part of a team that is building a healthcare delivery model that ensures the highest possible quality of life and best outcomes for those in our care. You believe people living with kidney disease deserve the best person-centered, holistic, comprehensive care and want to influence the healthcare system to drive towards that. You thrive in innovative and evolving environments with high rates of change.

As a Marketing Manager, Campaigns with Evergreen Nephrology reporting to the Marketing Director, you are responsible for managing the day-to-day execution of patient engagement, quality, partner marketing, and program launch campaigns. This role will provide dedicated campaign ownership across planning, asset development, partner customization, reviews, approvals, testing, launch readiness, deployment, reporting, and ongoing optimization.

This is intended as a contract role with an initial 6-month term and the ability to extend based on business need, campaign volume, 2027 planning requirements, and performance. A 6-month term is recommended because it is long enough to support near-term campaign launches, onboarding, operational stabilization, new program planning, and the development of repeatable marketing operations processes, while still preserving flexibility as longer-term staffing needs become clearer.

While this position is fully remote, you must be able to work 8:30am – 5pm in the Central or Eastern, with flexibility to support partner, vendor, and cross-functional meetings across U.S. time zones as needed.

• →Manage the development, coordination, and launch of patient engagement, quality, partner marketing, and program campaigns.
• →Own campaign project plans, timelines, launch checklists, status tracking, dependencies, and cross-functional coordination.
• →Coordinate campaign requirements across Marketing, Clinical Operations, Growth, Technology, Data, Compliance, vendors, and Market Operations.
• →Support implementation and ongoing execution of patient engagement campaigns, including Evergreen-branded and white-labeled campaign versions where applicable.
• →Support top of funnel and engagement campaigns and other patient-facing communication workflows.
• →Develop, adapt, and maintain campaign assets, patient and provider materials, partner launch materials, email and SMS copy, website content, and related marketing collateral.
• →Customize materials and launch workflows for new patient programs.
• →Coordinate review, approval, compliance, testing, deployment, and launch readiness processes for campaign and program materials.
• →Maintain campaign calendars, asset libraries, project trackers, templates, and repeatable operating processes.
• →Support campaign reporting, performance review, documentation of lessons learned, and identification of optimization opportunities.
• →Manage routine marketing requests related to patient materials, provider materials, website updates, company intranet, and emerging program needs.
• →Other duties consistent with this role, as assigned.

• Bachelor’s degree in marketing, communications, business, healthcare administration, or a related field; equivalent experience may be considered.
• 4+ years of experience in marketing, campaign management, marketing operations, partner marketing, healthcare marketing, or a related role.
• Demonstrated experience managing multiple campaigns or cross-functional projects from planning through launch and post-launch support.
• Strong project management, stakeholder coordination, writing, editing, organization, and attention-to-detail skills.
• Experience developing or coordinating patient, provider, partner, digital, email, SMS, or multi-channel marketing materials.
• Comfort operating in a fast-paced, remote, cross-functional environment with evolving priorities and manual or developing campaign infrastructure.
• Intermediate skills with MS Office Suite of products including Outlook and Teams
• Able to work effectively in a remote environment:
  • Home internet must support a minimum download speed of 25 Mbps and upload speed of 10 Mbps. Cable, Fiber, or DSL connections hardwired to the internet device are recommended
  • Evergreen will provide remote employees with telephony applications and equipment to meet the business requirements for their role
  • Employees must work from a dedicated space lacking ongoing interruptions to protect member PHI / HIPAA information

• Healthcare, value-based care, kidney care, patient engagement, regulated-content, or partner-customized marketing experience.
• Experience with campaign management platforms, CRM tools, marketing automation, SMS/email deployment, project management tools, content management systems, or analytics/reporting tools.
• Experience creating repeatable templates, launch playbooks, campaign calendars, asset libraries, or marketing operations processes.