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SEO Specialist - AI Search & Google (Onsite, Night Shift, Lahore, PKR Salary)

Pakistan·Lahoremid

MarketingSEO Specialist

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Quick Summary

Key Responsibilities

Develop and execute keyword strategies targeting airport transfers, city car services, and route-based searches. Scale programmatic city, airport,

Requirements Summary

3+ years of hands-on SEO experience with a proven track record of driving organic traffic and conversion growth. Strong technical SEO knowledge, including Core Web Vitals, indexation, structured data,

Technical Tools

MarketingSEO Specialist

Requirements

~1 min read

3+ years of hands-on SEO experience with a proven track record of driving organic traffic and conversion growth.
Strong technical SEO knowledge, including Core Web Vitals, indexation, structured data, and site performance optimization.
Hands-on experience with programmatic or templated SEO at scale, including managing hundreds of pages.
Proven experience in Local SEO, including Google Business Profile and multi-location SEO.
Proficiency in GA4, Google Search Console, and SEO tools such as Ahrefs or SEMrush.
Up-to-date knowledge of AI search and answer-engine optimization.
Experience in SEO for travel, transportation, limo, airport transfer, or other local-service businesses.
Proven experience ranking airport-transfer, city-car, or route-specific landing pages.
Understanding of content operations and basic HTML/CSS.
Experience with booking-funnel CRO and optimizing organic traffic for conversions.

Responsibilities

~1 min read

→Develop and execute keyword strategies targeting airport transfers, city car services, and route-based searches.
→Scale programmatic city, airport, and route landing pages in collaboration with the development team.
→Manage technical SEO, including site speed, Core Web Vitals, indexation, XML sitemaps, and Schema.org structured data.
→Optimize on-page elements, internal linking, and content briefs to improve organic visibility and rankings.
→Manage Local SEO activities, including Google Business Profile, local citations, and location-specific landing pages.
→Build high-quality backlinks and execute digital PR campaigns across travel and local-service niches.
→Develop and implement AI and answer-engine optimization strategies to increase visibility and citations across ChatGPT, Google AI Overviews, Perplexity, and similar platforms.
→Structure content for AI-generated answers using FAQ/HowTo schema, entity authority, and other relevant optimization techniques.
→Track SEO performance using GA4, Google Search Console, and SEO tools, and provide weekly performance reports.
→Identify opportunities to improve the booking funnel through SEO-driven Conversion Rate Optimization (CRO).