Social Media Specialist

United Arab Emirates·DubaiFull-timemid

MarketingSocial Media Manager

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Quick Summary

Key Responsibilities

Content Planning & Strategy: Build and maintain weekly and monthly social content calendars, ensuring alignment with product launches, campaigns, business priorities, and key cultural moments.

Technical Tools

MarketingSocial Media Manager

Responsibilities

~1 min read

→Strong understanding of YouTube and Snapchat ecosystems, including algorithms, best practices, and analytics tools.
→Experience with video optimization techniques (metadata, thumbnails, content formatting).
→Comfortable working with data and analytics to extract insights and influence content planning.
→Excellent organizational and planning skills; able to manage calendars well ahead of deadlines.
→Collaborative mindset, with the ability to influence creative and marketing teams.
→Passion for beauty, social storytelling, and video-first platforms.
→5+ years of experience in content planning, channel management, or digital media, ideally with a focus on video.