E-Commerce Marketplace & SEO Specialist (001-1341)

Ecommerce & Marketplace Management

• →Manage and optimise product listings across Shopify, Amazon, BIG W, Woolworths Marketplace, and future platforms.
• →Upload and maintain accurate product information, pricing, imagery, variants, categories and attributes.
• →Optimise product taxonomy, categorisation and content for discoverability.
• →Identify and resolve listing errors, missing information and suppressed listings.
• →Ensure consistent product and brand information across all platforms.

Amazon Marketplace & A+ Content

• →Manage and optimise listings in Amazon Seller Central.
• →Create SEO-optimised titles, bullet points, descriptions, search terms and attributes.
• →Develop and maintain Amazon A+ Content, Brand Story and Storefront.
• →Ensure imagery and content meet Amazon requirements and best practices.
• →Conduct keyword research and continually improve visibility, listing quality and conversion.

Hands-on Amazon Seller Central experience is essential.

Shopify Product & Website Content

• →Manage products, collections and content within Shopify.
• →Optimise product titles, descriptions, metadata, alt text, internal links and collection pages.
• →Improve website content for SEO, usability and conversion.
• →Maintain consistent product specifications, benefits and messaging.

Strong practical Shopify experience is essential.

SEO & Organic Search

• →Conduct keyword research and search-intent analysis.
• →Optimise product, collection and marketplace content.
• →Improve meta titles, descriptions, internal linking, image SEO and taxonomy.
• →Monitor rankings, search performance and competitor activity.
• →Identify and fix duplicated, thin or poorly optimised content.
• →Identify new opportunities to improve organic visibility and conversion.

AI Search, GEO & LLM Optimisation

• →Optimise products and brand for AI search, GEO, AEO and LLMs.
• →Apply semantic SEO, entity optimisation, structured product content, FAQs and schema awareness.
• →Improve brand and product information so it can be accurately understood and surfaced by AI platforms.
• →Stay up to date with developments in Google AI, ChatGPT and emerging AI search platforms, testing new approaches and making recommendations.

Brand & Content Consistency

• →Maintain consistent brand messaging across ecommerce platforms.
• →Optimise brand profiles, descriptions and brand stories.
• →Ensure product benefits, specifications and USPs are clearly communicated.
• →Adapt content for each platform while maintaining a consistent brand identity.

Images & Content Formatting

• →Prepare supplied photography, video and creative assets for different platforms.
• →Resize, crop, reformat and make basic edits to ecommerce imagery.
• →Create simple product, feature and comparison graphics where required.
• →Prepare Amazon A+ imagery and marketplace-ready assets.

Strong Canva or similar design software experience is required. Original product photography or video production is not required.

Analytics & Reporting

• →Monitor organic search, keyword rankings, traffic, impressions, clicks and marketplace performance.
• →Track Amazon listing visibility and the impact of optimisation work.
• →Maintain records of improvements and identify trends and opportunities.
• →Provide regular reporting to the CEO, focusing on what changed, what is working, what is not, and what should be done next.

Essential Skills & Experience

• Hands-on experience managing Shopify ecommerce websites.
• Hands-on experience with Amazon Seller Central.
• Strong understanding of ecommerce SEO, keyword research and search intent.
• Experience creating and optimising product and collection/category listings.
• Strong written English and excellent attention to detail.
• Highly organised, with the ability to manage large numbers of SKUs and product data accurately.
• Comfortable working with spreadsheets and ecommerce data.
• Proactive and able to independently identify optimisation opportunities.
• Experience with Canva or similar tools for resizing, cropping and formatting digital assets.
• Ability to follow brand guidelines and maintain consistent messaging.
• Strong interest in AI search, GEO, AEO and emerging ecommerce technologies.

Highly Desirable

Experience with:

• Amazon A+ Content, Brand Story and Storefront.
• BIG W and Woolworths Marketplace.
• Google Search Console, GA4 and Google Merchant Center.
• Ahrefs, Semrush or similar SEO tools.
• Schema, structured data and ecommerce product feeds.
• GEO, AEO and AI/LLM search optimisation.
• Marketplace listing optimisation and ecommerce reporting.
• International ecommerce, competitor and keyword research.

BIG W and Woolworths experience is desirable but not essential. Strong Amazon and Shopify experience is more important.

What We’re Looking For

Someone who is:

• Commercially minded and focused on business growth.
• Highly organised and detail-oriented.
• Proactive, curious and comfortable investigating performance issues.
• Confident recommending improvements and challenging existing approaches.
• Able to work independently and take ownership.
• Comfortable learning new platforms and technologies.
• Focused on measurable outcomes, not simply completing tasks.

We’re looking for someone who naturally asks “How can I make this better?” rather than simply “What should I upload next?”

Reporting

The role reports directly to the CEO & Director.

You’ll work independently while providing regular updates on:

• Work completed and current priorities.
• SEO and marketplace performance.
• Issues and opportunities identified.
• Recommendations for improvement.
• Upcoming product launches and content requirements.

Contractor Arrangement

This is a full-time, Philippines-based remote contractor engagement structured as an independent contractor relationship.

The focus is on:

• Agreed responsibilities and deliverables.
• Quality and consistent output.
• Meeting deadlines and business requirements.
• Responsiveness and communication.
• Ownership and measurable outcomes.

The contractor will manage their own working arrangements while ensuring agreed deliverables, meetings and deadlines are consistently met.

This is a remote role that will be set up as an independent contractor engagement.

To ensure alignment and transparency, successful candidates will be expected to:

• Be available for meetings and collaboration during core [AEST or PHT] business hours
• Disclose any existing ongoing roles or client work
• Reflect this engagement on their LinkedIn profile (clearly marked as “Independent Contractor”)