24mo ago

Sales & Marketing | Director of Group Sales

executive

MarketingMarketing Director

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Quick Summary

Key Responsibilities

Responsible for total group room night production, banquet food and beverage, and ancillary group revenues.

Technical Tools

MarketingMarketing Director

Responsibilities

~2 min read

→ Responsible for total group room night production, banquet food and beverage, and ancillary group revenues.

→ Implementation and accountability to an individual and team market performance to meet and exceed team goals.

→ Strategies will include further development of individual and team through increasing market share through pricing, solicitation, direct sales, marketing, and public relations.

→ Assist the solicitation efforts of the sales team through effectively qualifying business that meets the Fontainebleau group business parameters.

→ Will assist VP of Sales in recruiting, interviewing, hiring, and development of staff.

→ Recommend performance evaluations, resolve problems, provide open communication, and recommend discipline and/or termination when appropriate.

→ Coordinate ongoing research of the Meetings industry to anticipate market trends and related information for development of new marketing strategies. Make reasonable recommendations to improve potential from various markets.

→ Initiate preparation of group sales business plan and execute plans as outlined, critically examining and adjusting as deemed necessary by current market trends and conditions.

→ Organize and/or attend scheduled sales department, executive committee, asset/owner's meering and other related meetings as requested by VP of Sales.

→ Assist and execute site inspections of the hotel.

→ Conduct weekly and monthly Sales Strategy Meetings with group sales team to review:

→ Booking Funnel, Prospects and Tentative, MBL (Must Book List)

→ Overcoming Customer Objections

→ Closing business opportunities

→ Account awareness initiatives

→ Attend various domestic and international trade shows representing Fontainebleau and its group sales efforts.

→ Other duties as assigned by the VP of Sales

Requirements

~1 min read

This position requires excellent communication skills, both verbal and written.
Position requires excellence in public speaking to a large audience, effectively selling the asset in a very fast paced environment
Proficiency in Delphi, Social Tables, and Microsoft Outlook, Word, Excel
Knowledge of computer accounting programs, math skills, as well as budgetary analysis capabilites required. - Ability to report on Group pace, Group Production, To be booked reports, Reach analysis.
Preparation of Group Sales Marketing plan as part of overall Fontainebleau Marketing Plan.
Extensive knowledge of sales skills, revenue management, recruitment, supervision, training, and motivation of managers and administative support team.
Bachelor's degree and combination of 10 years relevant education and group sales experience required in a large group volume hotel/resort.
Graduate degree, e.g., MBA or related degree preferred.