Director of Marketing

This role sits at the center of the go-to-market strategy, shaping a modern demand generation engine across the EMEA and APAC regions.
You will own the strategy, systems, and execution required to generate predictable, efficient pipeline and support sustainable revenue growth.
As an individual contributor, you will combine strategic leadership with hands-on execution to establish and scale demand generation capabilities.
You will leverage AI, automation, predictive analytics, and experimentation to improve targeting, personalization, conversion, and marketing efficiency.
Working closely with Sales, Product Marketing, Marketing Operations, and data teams, you will create strong alignment between marketing activity and commercial outcomes.
The role offers significant autonomy and the opportunity to build sophisticated reporting, testing, and optimization frameworks from the ground up.
You will thrive in a fast-paced environment where curiosity, data-driven decision-making, and continuous innovation are highly valued.

• 5+ years of marketing experience within a B2B SaaS environment, with deep expertise in demand generation and a strong understanding of the SaaS growth model.
• Proven track record of owning both strategy and execution and delivering measurable impact on pipeline generation and revenue.
• Strong experience developing reporting frameworks, interpreting marketing data, and using insights to optimize campaigns, budgets, and resource allocation.
• Fluency in core SaaS metrics such as CAC, LTV, pipeline velocity, conversion rates, and other performance indicators.
• Hands-on experience using AI, automation, predictive analytics, intent data, or other advanced technologies to improve marketing outcomes.
• Strong curiosity and a proactive mindset toward adopting new tools, technologies, and workflows that create greater efficiency and marketing leverage.
• Proficiency with marketing automation platforms such as HubSpot, ABM platforms such as Demandbase, and CRM systems such as Salesforce.
• Familiarity with modern AI-enabled marketing tools for intent data, predictive analytics, workflow automation, and prospecting is highly valuable.
• Comfortable operating autonomously as a highly hands-on individual contributor, with the ability to take ownership and make decisions independently.
• Ability to move quickly from strategic planning to execution in a fast-paced, evolving environment.
• Excellent written and verbal communication skills, with the ability to communicate complex ideas clearly and persuasively.
• Strong cross-functional collaboration and stakeholder-management skills, including the ability to influence without direct authority.