Product Marketing Co-op

Canada·VancouverCo-op / Internentry

MarketingProduct Marketing

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Quick Summary

Overview

At Kabam, we’re constantly raising the bar of excellence in free-to-play gaming. We hire for passion and diversity so that we can triumph in our collective skill.

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MarketingProduct Marketing

At Kabam, we’re constantly raising the bar of excellence in free-to-play gaming. We hire for passion and diversity so that we can triumph in our collective skill. Our teams are made up of a fusion of personalities and interests bound together by a collaborative nature, fun-loving culture, and a drive to do what it takes to make great games. And this is where you come in...

Reporting to the Senior Manager, Product Marketing, the Product Marketing Co-op provides administrative and research support to the Product Marketing team. This role assists in collecting market insights, organizing marketing materials, coordinating campaign assets, and tracking the performance of both new and ongoing live game marketing campaigns. The Co-op also supports cross-functional teams in ideating and executing marketing tactics across PR, Web, Social, Influencers, Paid Media, and more. This position offers an excellent opportunity to gain hands-on experience in game marketing operations, cross-team collaboration, and campaign execution within a fast-paced gaming environment.

Market Research:

Conduct market research on gaming industry trends, audience demographics, and competitor games.

Analyze trends (qualitative and/or quantitative) in gaming communities and platforms (e.g., Twitch, YouTube,Steam, Reddit).

Assist in analyzing data of competitor performance from external resources.

Live Game Marketing / New Title Launch Support:

Participate in brainstorming sessions to develop new marketing concepts and campaign ideas.

Coordinate cross-functional team meetings, prepare meeting minutes, and follow up items to proceed with cross-functional teams.

Support creation of promotional materials to engage players and potential customers, including trailers, videos, social media posts and copy for various platforms (social media, websites).

Work with internal and/or external partners. Assist in communicating and delivering marketing materials.

Project Management:

Assist in preparing briefs for the creation of new branding assets and deliver the outcome to stakeholders, including external partners.

University students majoring in Marketing, Business, or related field.

Experience with Photoshop is preferred.

Passion for gaming and gaming culture knowledge.

Interest in Product Marketing.

Is deeply engaged with social media.

Good communication skills (clear and logical).

A mindset clearly focused on personal and professional development.

Ability to thrive in a fast-paced, dynamic environment.

Our success is due to the hard work of our people. We share our success with our people through flexible benefits and reward programs, sweet swag, snacks, and more.

Excited by this opportunity? Kabam is dedicated to growing our diverse and inclusive workforce, so if your past experience doesn’t perfectly match the listed requirements we encourage you to apply anyways - you could be a great fit for this or other positions.

We invite you to apply now and start the conversation with us. Together, we can create and support some of the best games ever made and entertain the world!

About Kabam

Kabam is a world leader in developing entertaining, immersive, and highly social multiplayer games, bringing high-quality graphics, next-generation technology, and revolutionary gameplay to players around the world.

Kabam’s games, Marvel Contest of Champions, Shop Titans, and more have generated hundreds of millions of downloads and have received multiple awards including Apple’s Editor’s Choice and Google Play’s Best Game of the Year.

Founded in 2006, Kabam has studios and offices in Vancouver & Montreal in Canada, and Los Angeles & San Francisco in the United States. Kabam is a wholly-owned subsidiary of Netmarble Games.

Kabam is an Equal Employment Opportunity employer committed to building a diverse and equitable workplace, and inclusive environment for all existing and potential employees. Employment decisions are based on candidate qualifications and business need, not race, color, ancestry, place of origin, age, sex (including pregnancy), gender identity or expression, sexual orientation, political belief, religion, creed, marital or family status, medical condition, genetic information, physical or mental disability, military or veteran status, prior criminal conviction or any other protected class in accordance with federal, state or provincial and local laws and ordinances. Accommodations will be provided as requested by candidates taking part in all aspects of the selection process.