M
Mars Men8h ago
New

Senior Media Buyer

United StatesUnited StatesRemoteFull Timesenior
MarketingMedia Buyer
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Quick Summary

Key Responsibilities

Plan, launch, and optimize paid media campaigns across Meta, Google, YouTube, and emerging channels focused on profitable scale Manage daily pacing, budget allocation, CAC targets, MER health,

Technical Tools
MarketingMedia Buyer

About the Role

~1 min read

Mars Health is one of the fastest growing men’s health brands, with a strong foundation and a clear path to scale. We operate across DTC, retail, and emerging channels, and paid media continues to be one of the core engines driving the company’s growth.

As our Senior Media Buyer, you will be responsible for planning, executing, and scaling paid campaigns across Meta, Google, YouTube, and emerging channels. You’ll work closely with our Growth and Creative teams to build high-performing funnels, identify new testing opportunities, and guide creative strategy through data-backed insights.

This role is ideal for someone who thrives on ownership, understands performance deeply, moves quickly, and wants to help build a best-in-class performance marketing engine inside a rapidly scaling DTC brand.

Responsibilities

~1 min read
  • Plan, launch, and optimize paid media campaigns across Meta, Google, YouTube, and emerging channels focused on profitable scale
  • Manage daily pacing, budget allocation, CAC targets, MER health, and KPI reporting
  • Develop and execute structured testing roadmaps across audiences, bidding strategies, creative, landing pages, and funnels
  • Partner closely with Creative to brief high-performing concepts, provide iterative performance feedback, and guide content direction with data-backed insights
  • Monitor platform trends, identify new growth opportunities, and proactively address performance fluctuations
  • Analyze campaign performance and attribution data to identify opportunities for optimization and scale
  • Maintain reporting dashboards, campaign documentation, and weekly performance summaries for leadership
  • Requirements

    ~1 min read
  • 3+ years of hands-on media buying experience within high-growth DTC environments
  • Strong expertise across Meta and Google Ads, with proven experience managing and scaling significant advertising budgets
  • Deep understanding of attribution, CAC, MER, ROAS, and full-funnel performance strategy
  • Experience partnering closely with Creative teams to drive performance through testing, iteration, and performance feedback
  • Strong analytical mindset with the ability to interpret data, identify insights, and make fast optimization decisions
  • Highly organized and execution-oriented with the ability to manage multiple campaigns and priorities simultaneously
  • Comfortable working independently and cross-functionally in a fast-paced remote team
    • Competitive Compensation – We offer a strong salary and benefits package, tailored to attract top talent
    • Remote Work Environment – Our team is remote, offering full flexibility to work from home
    • Autonomy & Ownership – You’ll have the freedom to run your own systems and make real impact
    • Time Off – 15 PTO days per year (prorated), 9 company holidays, plus your birthday off
    • Parental Leave – Generous paid parental leave for growing families
    • Health Benefits – 100% premium coverage for health, dental, and vision plans, with 25% coverage for dependents
    • 401(k) – Company-sponsored plan with a 2% match through Guideline (elective participation)
    • $200 Annual Superpower Membership
    • Growth & Development – We invest in your professional development with ongoing learning opportunities

    Location & Eligibility

    Where is the job
    United States
    Remote within one country
    Who can apply
    US

    Listing Details

    Posted
    May 18, 2026
    First seen
    May 18, 2026
    Last seen
    May 19, 2026

    Posting Health

    Days active
    0
    Repost count
    0
    Trust Level
    68%
    Scored at
    May 18, 2026

    Signal breakdown

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    Senior Media Buyer