Events and Partnerships Project Manager (HERO-Contract Role)

HERO NYC is seeking an Events & Partnerships Project Manager on a contract basis through the end of January to drive both event sales and community engagement, while serving as HERO’s primary liaison to Rockefeller Center. This hybrid role combines strategic sales leadership, project management, event coordination, and community/partnership building. The contractor will be responsible for developing revenue opportunities through private events, while also cultivating strong relationships with Rock Center, tenants, local partners, and cultural institutions to bring engaging programming, marketing initiatives, and collaborations to life.

The ideal candidate is equal parts sales-driven strategist and relationship-oriented community builder—someone who can close deals, execute flawless events, and foster partnerships that strengthen HERO’s role as a cultural destination within Rockefeller Center. Given the defined contract term, the successful candidate will be someone who can hit the ground running, deliver measurable impact quickly, and drive results through the peak holiday and year-end season.

• Develop and execute a robust private event sales strategy with defined revenue targets and clear project timelines for the contract period.
• Source, pitch, and close new event clients including corporations, brands, and agencies, ensuring each opportunity is tracked and managed through an organized pipeline.
• Conduct tours and present HERO’s unique event capabilities, tailoring proposals to client needs and coordinating internal resources to align with project scope and timelines.
• Partner with clients through the full lifecycle from initial inquiry and contracting to event planning, production, and post-event wrap—managing project plans, deliverables, and communication across all stakeholders to ensure a seamless experience.
• Lead internal project management for sold events, facilitating cross-departmental check-ins, maintaining event trackers, and ensuring budgets, milestones, and deadlines are met.
• Work closely with production and operations teams to deliver elevated, immersive events, serving as the central point of contact for schedules, client updates, and execution plans.

• Act as HERO’s primary liaison to Rockefeller Center, strengthening relationships with internal teams and tenants.
• Identify, secure, and manage partnerships that drive programming, sponsorship, and co-marketing opportunities.
• Collaborate with Rock Center and external partners on seasonal activations, public events, and brand integrations that build community and enhance visibility.
• Work alongside marketing and creative teams to co-develop campaigns and communications that amplify HERO’s role in Rock Center’s cultural ecosystem.
• Represent HERO at Rock Center community meetings, events, and networking opportunities.

• Develop initiatives that expand HERO’s reach across cultural, corporate, and community audiences during the contract term.
• Monitor event sales performance and partnership ROI, providing regular reporting on outcomes and growth opportunities.
• Build and maintain a strong industry network to keep HERO front-of-mind among potential partners, tenants, and event decision-makers.
• Ensure clean handoff of accounts, pipeline, partner relationships, and documentation at the conclusion of the contract.