Senior Campaign Manager, APAC

Mixpanel turns data clarity into innovation. Trusted by more than 29,000 companies, including Workday, Pinterest, LG, and Rakuten Viber, Mixpanel’s AI-first digital analytics help teams accelerate adoption, improve retention, and ship with confidence. Powering this is an industry-leading platform that combines product and web analytics, session replay, experimentation, feature flags, and metric trees. Mixpanel delivers insights that customers trust. Visit mixpanel.com to learn more.

This role sits within the APAC Regional Marketing team, which is responsible for building pipeline, awareness and retention in the region.

We are looking for a creative and results-driven campaign manager to support our growth in APAC, based out of our Singapore office. The campaign manager will be the strategist and owner of integrated campaigns that drive quality new business and expansion pipeline. The role requires creativity, an understanding of multiple marketing channels, and strong project management and collaboration skills.

Responsibilities:

• Build the strategy for campaigns in APAC, including campaign objectives, targeting, messaging/positioning, budget and timelines
• Collaborate closely with teammates within APAC and globally to execute campaign deliverables (e.g. content creation, paid media, on/offline events, direct mail)
• Actively partner with campaign managers globally to create the global campaign plan and strategy
• Localize campaigns to drive increased engagement in key markets
• Closely monitor performance metrics and proactively optimize programs and processes to deliver on pipeline goals

• Has at least 6+ years of experience with B2B/SaaS marketing or the analytics space
• Possess strong communications, project management and execution skills
• Loves collaborating with global teammates and cross-functional teams (marketing, sales, partners, pre-sales, post-sales)
• Is positive and energetic with a strong ownership mentality - from plan to execution
• Likes being hands-on and is ready to go outside of the box to make things work
• Learns quickly and has the ability to solve problems independently 
• Has a strong focus on driving outcomes

• Experience covering all or part of APAC in past roles
• Previous work experience at a high-growth start-up
• Experience with paid media channels (Google, Facebook, LinkedIn, etc) and how to use them to drive campaign success
• Ability to manage multiple projects at the same time in a fast-paced environment
• Hands-on experience with marketing tech tools (ex., Hubspot, Salesforce, Clay, RollWorks, Qualified)

• Make Bold Bets: We choose courageous action over comfortable progress.
• Innovate with Insight: We tackle decisions with rigor and judgment - combining data, experience and collective wisdom to drive powerful outcomes.
• One Team: We collaborate across boundaries to achieve far greater impact than any of us could accomplish alone.
• Candor with Connection: We build meaningful relationships that enable honest feedback and direct conversations.
• Champion the Customer: We seek to deeply understand our customers’ needs, ensuring their success is our north star.
• Powerful Simplicity: We find elegant solutions to complex problems, making sophisticated things accessible.

We’re a leader in analytics with over 9,000 customers and $277M raised from prominent investors: like Andreessen-Horowitz, Sequoia, YC, and, most recently, Bain Capital. Mixpanel’s pioneering event-based data analytics platform offers a powerful yet simple solution for companies to understand user behaviors and easily track overarching company success metrics. Our accomplished teams continuously facilitate our expansion by tackling the ever-evolving challenges tied to scaling, reliability, design, and service. Choosing to work at Mixpanel means you’ll be helping the world’s most innovative companies learn from their data so they can make better decisions.

Mixpanel is an equal opportunity employer supporting workforce diversity. At Mixpanel, we are focused on things that really matter—our people, our customers, our partners—out of a recognition that those relationships are the most valuable assets we have. We actively encourage women, people with disabilities, veterans, underrepresented minorities, and LGBTQ+ people to apply. We do not discriminate on the basis of race, religion, color, national origin, gender, gender identity or expression, sexual orientation, age, marital status, veteran status, or disability status. Pursuant to the San Francisco Fair Chance Ordinance or other similar laws that may be applicable, we will consider for employment qualified applicants with arrest and conviction records. We’ve immersed ourselves in our Culture and Values as our guiding principles for the impact we want to have and the future we are building.