Director of People, Consumer Products

Beast Industries is a multifaceted media and entertainment company founded by Jimmy Donaldson, popularly known as MrBeast, the most watched person in the world. Renowned for revolutionizing digital content creation, Beast Industries encompasses a diverse portfolio of ventures that extend far beyond its origins on YouTube. With a mission to entertain, inspire, and create significant social impact, Beast Industries operates across various domains including digital media, philanthropy, consumer products, and innovative business initiatives. At Beast Industries, we believe in the transformative power of digital media and its potential to entertain, educate, and effect positive change. Our commitment to innovation, creativity, and philanthropy drives us to explore new frontiers, create unforgettable experiences, and build a legacy that inspires future generations.

As Director of People for Consumer Products, you will serve as the primary people partner to a high-growth consumer goods organization, building the HR infrastructure, culture, and talent capabilities that power a scaling business. This is a high-ownership role for someone who thrives in environments where the work is still being defined and you are expected to build, not just maintain.

This role sits at a rare intersection: a fast-moving, brand-led business with the operational complexity of a scaling consumer goods company. You will partner with senior leadership across commercial, supply chain, R&D, and operations, earning trust from corporate teams to frontline employees.

You will own the full people strategy for the consumer business, building where there is nothing, adapting where the fit is not right, and holding the line on people standards when the business is moving fast.

• →Serve as the primary people partner to consumer business leadership, including the President and functional heads across commercial, supply chain, R&D, and operations
• →Lead all employee relations efforts, including investigations, conflict resolution, performance management, and risk mitigation across a distributed workforce
• →Build and maintain trusted relationships across all levels of the organization, from corporate office to frontline employees
• →Coach and develop first-time and mid-level managers on people practices, feedback, and team effectiveness in a CPG or consumer goods context
• →Partner with leadership on organizational design, headcount planning, and workforce strategy as the business scales
• →Translate corporate people practices into consumer-appropriate applications that reflect the realities of a goods operating environment
• →Drive culture initiatives that connect teams to the broader company mission while honoring the distinct identity of the consumer brand
• →Advise on compensation, performance calibration, talent development, and succession planning across the consumer organization

• 8 to 12+ years of progressive HR or people experience, including dedicated business partner roles in consumer, CPG, retail, or food and beverage
• Demonstrated experience supporting distributed workforces that include both corporate and non-desk employees across supply chain or operations-adjacent environments
• Deep expertise in employee relations, conflict resolution, and investigations in a fast-paced operating environment
• Proven ability to coach and influence leaders at multiple levels, including senior executives and founders
• Experience building HR infrastructure from scratch or early stage, not just inheriting a mature people function
• Background in a high-growth, founder-led, or brand-driven consumer organization is a strong plus
• Bachelor's degree or equivalent practical experience