Performance Marketing Manager

We are building the leading direct-to-consumer destination for professional-grade nail care, beauty, and cosmetic tech across Europe. Operating under Proglow and Ongle24, we serve hundreds of thousands of beauty lovers. We combine high-performance product development with data-first digital marketing. Our mission is to make the world more beautiful, one stroke at a time.

We are looking for a Senior Performance Marketing Manager with a deep expertise in Paid Social to lead our customer acquisition engine. You are not just a campaign manager—you are a growth architect, highly technical, and obsessed with unit economics, attribution, and data-driven scaling.

What You'll Do

• Scale Paid Social: Take end-to-end ownership of high-budget performance channels across our European Markets
• Data & Technical Setup: Work closely with our tech stack to ensure 100% data integrity and robust attribution modeling.
• Performance Optimization: Continually test, measure, and optimize campaigns based on CAC, ROAS, MER, and LTV metrics.
• Creative Strategy Engine: Partner with our creative team to systematically brief, test, and iterate on high-converting creatives across all relevant platforms and formats
• Market Expansion: Launch and scale localized paid media initiatives across key European territories

• 2+ years of hands-on experience in Performance Marketing / Paid Social, ideally in a fast-growing D2C e-commerce environment.
• Deep Technical Setup Knowledge: Expert understanding of Meta Business Manager, TikTok Ads Manager, CAPI, attribution models, and tracking infrastructure.
• Strong Analytical Mindset: You live in spreadsheets, SQL, or BI tools. You don't guess—you run hypotheses, design experiments, and prove outcomes with numbers.
• Language Skills: Professional fluency in English, combined with mother language skills in one of the following: German, French, or Italian.
• Entrepreneurial Drive: High ownership, bias for action, and ability to thrive in a fast-paced, high-growth environment.

If this opening appeals to you and you are full of energy, we would love to receive your application! Even if you don't (yet) meet 100% of the criteria, but are motivated and eager to learn, we would still love to get to know you.