CRM Manager

United Kingdom·Londonmid

MarketingEmail Marketer

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Quick Summary

Overview

Ohme is on a mission to accelerate the global transition to clean, affordable energy. We do that by serving as an integrated hardware and software smart-grid platform,

Technical Tools

MarketingEmail Marketer

Ohme is on a mission to accelerate the global transition to clean, affordable energy. We do that by serving as an integrated hardware and software smart-grid platform, focused on the residential EV charging market.

The worlds of energy, transport and artificial intelligence are colliding and Ohme is at the heart of this new era. By using technology and data integrations to connect cars, chargers, people, energy providers and more, Ohme has a powerful platform that puts the consumer at the core.

Ohme has been selling its chargers to consumers since mid 2019 and has had exponential growth since. We are now operating in multiple countries and have partnerships with the likes of VW, Mercedes, Octopus Energy, and other innovative brands.

We are scaling up the business and are building out the team for rapid growth. If you’re interested joining a fast-growing cleantech venture on a data and AI-first journey to speed up the global transition to clean, affordable energy, read on!

We’re looking for a CRM Manager to own and grow Ohme's customer engagement strategy, building multi-channel campaigns and lifecycle journeys that keep our customers informed, supported and engaged at every stage of their EV charging journey.

Responsibilities

~1 min read

→Own the end-to-end customer engagement strategy, shaping communications across channels (in-app, email, SMS, chat) and use cases (product updates, support, lifecycle journeys) to ensure clarity and consistency at every touchpoint.
→Build, execute and continuously optimise multi-channel CRM campaigns and automated lifecycle journeys in Customer.io, using segmentation, personalisation and Liquid logic.
→Champion trust-led, consent-driven communication that deepens customer relationships and supports mission-led growth.
→Manage the CRM platform and its integrations with product, support and data systems to enable intelligent, data-driven messaging, working closely with those teams to keep messaging aligned to the wider customer journey.
→Use AI tools and a test-and-learn mindset to personalise messaging at scale, spot manual bottlenecks and automate workflows.
→Track and report on campaign performance and quality, turning data into insights that improve engagement, retention and loyalty.

A strategic, data-driven operator who takes full ownership of customer engagement from planning through execution.
Customer-obsessed and detail-oriented, with a genuine belief that trust and clarity are commercial assets.
Naturally curious, always looking to replace manual processes with smarter, automated, AI-assisted workflows.
A collaborative leader, comfortable aligning stakeholders across marketing, product, support and engineering.
Motivated by Ohme's mission and comfortable moving quickly without cutting corners, energised by the impact that clear, trusted communication has on EV adoption.

Proven experience in customer engagement, lifecycle marketing or CRM, with a track record of delivering end-to-end campaigns.
Hands-on experience managing a CRM platform end-to-end; Customer.io experience is a must, including campaign building, automation and integrations.
Experience designing and executing multi-channel communications (email, SMS, in-app, support) with a focus on personalisation and trust, using AI tools and experimentation (A/B testing, test-and-learn) to optimise engagement.
Familiarity with Customer Data Platforms (CDPs), journey orchestration tools, consent management and GDPR/data privacy practices.
Strong stakeholder management skills, partnering across marketing, product, support and engineering teams.