Manager, Data & Analytics - FREELANCE

1. →Lead and Manage the Analytics Function
   • →Lead a team of data analysts responsible for accurate reporting, data integration, dashboard design and the presentation of actionable insights
   • →Mentor and develop junior team members through coaching, feedback, and career planning
   • →Model SSCG’s core values and serve as a mentor and role model across the network
2. →Drive Measurement Strategy and Client Partnership
   • →Guide clients on digital marketing analytics best practices and ensure every client has a strategy-driven measurement plan
   • →Develop critical thinking across the analytics team to connect measurement and KPIs to brand and business objectives
3. → Deliver Actionable Insights and Presentations
   • →Lead analytics presentations and communicate insights clearly to clients and internal teams
   • →Identify, integrate and analyze data to inform campaign optimization
4. → Cross-Functional Collaboration and Partnership
   • →Collaborate with all stakeholders to deliver analytics solutions tailored to client needs
5. → Evolve Analytics Capabilities and Tools
   • →Identify gaps in data capture and collaborate cross-functionally to implement improvements
   • →Partner with leadership to enhance analytics offerings, develop benchmarks, and create case studies
6. → Operations Excellence and Issue Resolution
   • →Troubleshoot data and analytics issues, manage ad hoc reporting requests, and developed POVs on industry trends
7. → Business Growth and Strategy Support
   • →Support new business opportunities and department wide initiatives
   • →Stay current on industry trends and advancements in data and analytics

• Bachelor’s degree (Data/Analytics, Advertising/Marketing, Business preferred)
• A minimum of 5 years of experience analyzing and optimizing digital advertising campaigns
• Strong expertise of the digital media ecosystem
• Experience with ad serving and reporting tools (GCM/DV360)
• Exposure to most of the following analytics applications: Adobe Analytics, Google Analytics, Tableau, Datorama (or similar data management platform)
• Ability to advance analytical tools beyond Excel into the visualization of Big Data, and synthesizing large datasets with visual tools
• Highly proficient in creating dashboards and custom reports with knowledge of visual techniques for data analysis and presentation
• Strong experience with Microsoft Office Suite, particularly in Excel and PPT
• Ability to work in a fast-paced environment with excellent organizational and multi-tasking skills to manage multiple projects and tasks effectively with flawless customer–centric focus
• Experience leading analytics presentations in a clear, effective and dynamic manner to key stakeholders
• Strong leadership and/or management experience, including mentoring junior team members and building a team
• Exhibits strong initiative, sound attention to detail and ability to think strategically
• Impeccable written and verbal communication skills
• Self-starter, who can work independently and in team environment
• Works well under pressure and helps build office morale with positive energy
• Experience with HIPAA-compliant data workflows and Physician Level Data (PLD) is not required, but a huge plus
• SQL and SAS experience (a plus)
• Strong analytical ability, critical thinking and proactive problem-solving skills

Hourly Rate range: $60-75