Customer Advocacy Manager

United StatesRemoteFull-Timemid

MarketingCustomer Advocacy Manager

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Quick Summary

Overview

About Outreach Outreach, founded in 2014, is the only complete agentic AI platform for revenue teams. Outreach infuses agentic AI, conversation intelligence,

Technical Tools

MarketingCustomer Advocacy Manager

About Outreach

Outreach, founded in 2014, is the only complete agentic AI platform for revenue teams. Outreach infuses agentic AI, conversation intelligence, and assistive AI to power hundreds of use cases across revenue motions. From new logo prospecting to expansions, deal acceleration, driving retention, and forecasting, Outreach AI automates workflows and frees sellers to focus on more strategic conversations and actions. Revenue leaders benefit from connected account visibility, performance insights, and higher forecasting accuracy across every GTM team. World leading enterprise organizations use Outreach to power their revenue teams, including Databricks, SAP, Siemens, and Verizon to name a few.

The Role

At Outreach, our customers are our best advocates and most important asset. Do you love getting to know customers, what matters to them, and creating impactful programs that amplify their voice? We're looking for a dynamic Customer Advocacy Manager to join our corporate marketing team and drive advocacy throughout our customer base.

This is a high-impact, highly cross-functional role where you'll blend creative storytelling, relationship building, and strategic program design to drive measurable business outcomes. In this role, you will be responsible for day-to-day management of our customer advocacy and reference program. Partnering with sales, marketing, customer success, and product teams, you will identify, curate, and amplify impactful customer experiences that elevate both our customers and our brand.

Location: We’re open to remote within the US or hybrid at one of our office locations (Seattle, Atlanta).

Own daily advocacy operations including intake, prioritization, approvals, scheduling, fulfillment, tracking, and reporting

Maintain accurate customer profiles, permissions, and engagement history within the reference management system

Produce and manage customer stories and reference assets including case studies, blogs, videos, testimonials, podcasts, webinars, and speaking engagements

Work directly with customers to capture and translate success stories into compelling marketing assets

Maintain a centralized, searchable repository of advocacy and reference assets for Sales, Marketing, and Customer Success

Match Sales and Customer Success teams with relevant customer advocates for RFPs, references, and deal support

Support measurement of advocacy impact on sales acceleration, engagement, and brand awareness

Proactively identify and solve challenges in advocate recruitment, program participation, and content development to maximize advocacy outcomes

As you step into this role, you bring with you a sense of enthusiasm and purpose, ready to make a meaningful impact on our organization and the customers we serve. You're eager to immerse yourself in our dynamic environment, where creativity and collaboration are not just encouraged but celebrated as essential drivers of innovation.

8+ years of experience in customer marketing, advocacy, or references within a B2B technology environment

Proven experience supporting sales reference and customer advocacy programs

Exceptional written, verbal, high attention to detail and strong presentation skills

Build strong relationships with internal and external stakeholders to align advocacy programs with business priorities and drive measurable impact

Solid understanding of B2B marketing fundamentals and how customer stories drive trust and pipeline

Customer-first mindset with the ability to understand customer goals, pain points, and sentiment

Background in B2B customer marketing, advocacy, or reference programs

Preferred skills: Tech savvy with experience utilizing AI and sales reference management tools to streamline, automate, and optimize customer advocacy processes for increased efficiency and impact.