Director, Yield Management

Reporting to the VP of Campaign Yield Optimization, the Director of Yield Management is a player-coach role, owning portfolio-level yield strategy across our Direct and Programmatic revenue channels and across both product lines — the Waiting Room Network (DOOH) and Precision (mobile app). You'll design the frameworks governing floor prices, inventory packaging, deal structures, and auction settings, bridging both ecosystems into a coordinated, data-driven operation that maximizes monetization while protecting client performance. You'll manage a direct report and partner closely with Adops, Sales, Data and Executive teams to keep the org aligned on yield health.

• →Own portfolio-level yield strategy — floor policies, rate card guidance, discount bands, alerting, and prioritization rules — across both Precision (mobile) and DOOH, and across Direct and Programmatic channels
• →Design inventory and PMP packaging frameworks (audience, venue, daypart, exclusivity) and define end-to-end programmatic deal operations from setup through optimization
• →Run structured experiments (A/B, multivariate) on pricing, floors, and priority rules; build forecasting models quantifying revenue and margin impact
• →Partner with Data to build unified dashboards across channels; improve campaign health standards, and serve as the escalation point for systemic issues
• →Lead strategic SSP partner management including QBRs, roadmap discussions, and monetization opportunities; collaborate with Ad Tech on ad server and OMS configurations
• →Manage and develop a direct report, setting priorities and reviewing analysis to ensure the team's output holds up under executive scrutiny
• →Collaborate with Ad Operations, Sales, Pricing, Engineering, Product and Data teams

• 7+ years in yield management, publisher ad ops, or programmatic monetization with direct revenue optimization ownership
• Hands-on Direct deal and SSP setup experience with deep knowledge of programmatic ecosystems (RTB, PMP, deal IDs) and publisher ad tech (ad servers, SSPs, OMS)
• Proven portfolio-level yield experience—floors, rate cards, packaging, prioritization—not just campaign optimization
• Strong analytical skills; proficient in Excel/Sheets and BI tools; SQL required; excellent executive communication and presentation abilities
• 3+ years managing an analyst or small team, with a track record of developing direct reports' analytical and communication skills

• DOOH publishing experience with physical screen network pacing, measurement, and packaging considerations
• Mobile App monetization experience – troubleshooting technical integrations and managing GAM
• Healthcare or pharma advertising background with compliance and regulatory awareness
• Experience with programmatic DOOH platforms and demand path optimization across multiple SSPs
• Forecasting/revenue planning model experience tied to inventory, pricing, and sales targets

About PatientPoint: 
PatientPoint® is the Point of Change company, transforming the healthcare experience through the strategic delivery of behavior-changing content at critical moments of care. As the nation’s largest and most impactful digital network in 30,000 physician offices, we connect patients, providers and health brands with relevant information that is proven to drive healthier decisions and better outcomes. Learn more at patientpoint.com. 

Latest News & Innovations: 

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What We Offer: 
We know you bring your whole self to work every day, and we are committed to supporting our full-time teammates with a comprehensive range of modernized benefits and cultural perks. We offer competitive compensation, flexible time off to recharge, hybrid work options, mental and emotional wellness resources, a 401K plan, and more. While these benefits are available to full-time team members, we strive to create a positive and supportive environment for all teammates.

• Willingness to learn and dig in on data and programmatic setup that is unique to DOOH and PatientPoint
• A systems mindset that balances short-term yield with long-term network and client health
• Ability to simplify complexity—turning dense auction mechanics into clear, business-ready decisions
• Technical fluency with engineers and analysts paired with strong storytelling for commercial and executive audiences
• A high degree of initiative — comfortable identifying problems and proposing solutions without being told, in a fast-moving environment where priorities shift