Campaign Manager - TikTok Shop

 

 

We need a TikTok Shop-Campaign Manager to execute creator-led campaigns at scale within the TikTok Shop ecosystem. This role focuses on managing campaign budgets, sourcing and engaging creators through data-driven outreach, and optimizing campaign performance through strong operational execution and analytics. This is a full-time role and will work a hybrid/flexible schedule based in Lehi,Utah.

●    Execute creator acquisition through mass outreach using internal tools and data-driven strategies
●    Manage campaign budgets allocated by Account Managers and support budget allocation across multiple campaigns
●    Identify, source, and engage creators for TikTok Shop campaigns using internal creator data platforms
●    Coordinate with internal teams to align campaign execution, including Account Managers and Creator Management
●    Track and analyze campaign performance, then adjust strategy based on performance insights
●    Support large-scale campaign launches and major campaign moments such as product launches and brand days
●    Occasionally participate in client or brand meetings to gather requirements and support campaign alignment

●    Familiarity with TikTok Shop or the creator economy; TikTok Shop experience is strongly preferred
●    Strong Excel skills, including advanced functions such as VLOOKUP
●    Basic SQL knowledge and comfort working with internal databases
●    Strong analytical thinking and willingness to deep dive into data and performance
●    Project management capability and the ability to manage multiple campaigns simultaneously
●    Curiosity, strong learning agility, and an operational mindset
●    Experience in digital marketing, e-commerce operations, creator campaigns, BI/reporting, or dashboard creation is preferred

●    Ability to manage multiple campaigns effectively and deliver campaign execution at scale
●    Strong campaign performance optimization through data insights and strategy adjustments
●    Efficient creator sourcing, outreach, and engagement to support brand campaign goals
●    Strong collaboration with internal stakeholders across account management, creator management, and international teams
●    Taking full ownership of campaign execution and following through to completion 

This role offers strong learning opportunities and potential mobility into Account Manager roles or broader strategic roles over time. It is a great opportunity for someone who wants exposure to both campaign execution and operational strategy while building expertise in the TikTok Shop and creator commerce space.

●    First 30 days: Learning Pattern’s internal creator data platforms, workflows, and campaign processes
●    First 60 Days: Successfully supporting and executing active creator campaigns
●    First 90 days: Building confidence in budget management, creator outreach, and performance analysis
●    Contributing recommendations to improve campaign outcomes through data-driven insights

●      You will work with the other Campaign Managers and be supervised by the Head of TikTok Shop Operations. You will also be mentored by the team and meet with them on a regular basis to discuss your performance. This team is data driven and results oriented. You will collaborate regularly with members of your team to implement actionable solutions. Ideas and input are encouraged from all members.

We are looking for individuals who are:
●        Game Changers- A game changer is someone who looks at problems with an open   mind and shares new ideas with team members, regularly reassesses existing plans and attaches a realistic timeline to goals, makes profitable, productive, and innovative contributions, and actively pursues improvements to Pattern’s processes and outcomes.
●        Data Fanatics- A data fanatic is someone who recognizes problems and seeks to understand them through data, draws unbiased conclusions based on data that lead to actionable solutions, and continues to track the effects of the solutions using data.
●        Partner Obsessed- An individual who is partner obsessed clearly explains the status of projects to partners and relies on constructive feedback, actively listens to partner’s expectations, and delivers results that exceed them, prioritizes the needs of your partners, and takes the time to create a personable experience for those interacting with Pattern.
●        Team of Doers- Someone who is a part of a team of doers uplifts team members and recognizes their specific contributions, takes initiative to help in any circumstance, actively contributes to supporting improvements, and holds themselves accountable to the team as well as to partners.
 

●        Initial phone interview with Pattern’s talent acquisition team
●        Video interview with a hiring manager
●        Video interview with a panel of department leaders
●        Professional reference checks
●        Executive review
●        Offer 

● Discuss professional accomplishments with specific data to quantify examples
●Provide insights on how you can add value and be the best addition to the team
● Focus on mentioning how you would be partner obsessed at Pattern
● Share experience on any side projects related to data and analytics