Marketing Director

India·BangaloreRemoteFull-Timeexecutive

MarketingMarketing Director

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Overview

Portcast is a venture-backed, Singapore-based logistics technology startup building a real-time transportation visibility platform for global supply chains. We help shippers, manufacturers,

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MarketingMarketing Director

Portcast is a venture-backed, Singapore-based logistics technology startup building a real-time transportation visibility platform for global supply chains. We help shippers, manufacturers, and logistics service providers turn data into decisions and decisions into measurable business impact.

Our platform goes beyond visibility. Portcast enables action at scale by surfacing the right risks early, helping teams prevent detention and demurrage, accelerate exception management, and close invoices faster with built-in evidence. We turn visibility into outcomes: reduced costs, improved operational control, and more predictable supply chains.

Founded in 2018 and backed by leading technology investors, we are building for an industry at a critical inflection point of digital transformation. Our team of marketers, software engineers, data scientists, and logistics experts is on a mission to make supply chains not just visible, but decisively actionable, end to end.

Portcast is already trusted by global freight forwarders, manufacturers, and cargo airlines. Marketing is how we tell that story to the rest of the industry, fill the pipeline, and make our product impossible to ignore. We want a Marketing Director who can do both: set the strategy and roll up their sleeves to ship it.

Reporting directly to the CEO, you will own the marketing function end to end and lead a lean team consisting of a Growth Marketing Manager and a Content Marketing Manager. This is not a role where you inherit a large organization or simply review campaigns.

Product Marketing will be your primary area of ownership. You'll partner closely with Product, Sales, Customer Success, and Solutions to launch new capabilities, refine our positioning, build compelling messaging, and equip our commercial teams with the assets they need to win. You'll also own our events strategy, deciding where Portcast shows up and ensuring every event creates measurable business impact.

This role is ideal for someone who enjoys building. You are comfortable switching between strategic planning and hands-on execution, thrive in fast moving startup environments, and naturally take ownership without waiting for direction. You're curious about our domain, excited by AI, and enjoy learning the nuances of logistics and supply chains to tell better product stories.

Content quality and standards: Execution and production of content will sit with the Content Marketing Manager, while your role is to guide direction, review output, and set them to a higher standard.

AI Forward Mindset: You consistently apply AI across advanced marketing workflows and actively experiment with new tools as they emerge.

Startup Builder Mentality: You thrive in lean, fast moving environments where ownership is high and resources are limited. You're comfortable balancing strategic leadership with hands-on execution and enjoy building processes, programs, and marketing assets yourself when needed.

Cross Functional Influence: You work effectively across Product, Sales, Customer Success, and executive leadership. You are comfortable challenging assumptions, navigating competing priorities, and driving alignment across teams.

People leader and mentor: You develop the people around you. You give honest feedback and care about your team's growth as much as their output.

Strong communicator: You communicate clearly across a diverse, distributed, cross-cultural team. You can be opinionated, but you engage with other views and compromise when it's right. You can simplify complex ideas, influence stakeholders, and build trust across diverse groups.

Build in an industry that's still defining modern B2B marketing: Logistics & supply chain technology is at an exciting stage of digital transformation, with significant opportunities to rethink how enterprise software is marketed. We believe curiosity, strong product marketing fundamentals, and the ability to learn quickly matter more than prior logistics experience. You'll have the opportunity to bring fresh ideas, challenge conventional thinking, and help shape what great marketing looks like in this industry.

Globally distributed, remote-first flexibility: Work with a fully distributed team across Asia and Europe, built on trust, accountability, and collaboration. Our diversity of perspectives fuels how we market and keeps us curious.

Visibility & Impact: With a lean structure, your work is effective from day one, owning one of the company's most strategic functions, you'll see your decisions move pipeline and revenue directly and shape how Portcast goes to market. You'll own marketing end to end, influence company strategy, and work alongside Product, Sales, and Customer Success to drive business growth. This is a hands-on leadership role where you'll shape strategy while staying close to execution. From product launches and messaging to event strategy and GTM initiatives, you'll have the autonomy to move ideas from concept to impact without layers of approval.

Curiosity: We dig into why a campaign worked or didn't, why a buyer behaves the way they do, not just what to ship next. We seek to understand customers, products, markets, and results at a deeper level.

Ownership: We act like founders. We don't wait to be told what to market, and we stay on a problem until it actually moves the number.

Raising the bar: We don't settle for content or campaigns that are merely fine. We hold a high standard for quality, craft, and the experience our brand creates.

Effectiveness: We focus on marketing that creates real pipeline and revenue impact. We prioritize the right problems, make practical trade-offs, and ship work that drives outcomes, not just output.

Join us at Portcast and help shape the future of the logistics and shipping industry through marketing that is as sharp as the product behind it.