Head of Growth Marketing (ATL or Remote)

United States·Atlantaexecutive

MarketingGrowth Marketing

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Quick Summary

Key Responsibilities

Own strategy and execution Set goals, experiments, manage budget and reporting Develop creative strategies to drive user acquisition Manage on-site and off-site content Manage relationships with affiliates

Requirements Summary

Ownership: take pride and ownership in your work. Data driven: ability to follow the numbers to drive efficient campaigns. Creative: thoughtful campaigns to grow our client base. Prioritization: you’re quick, but don’t hurry.

Technical Tools

MarketingGrowth Marketing

Rainbook provides investors with an unbiased review of their financial advisor. After clients connect their account and answer a few questions, Rainbook's Advisor Analyzer generates the Advisor Score. Looking at six factors, clients are now able to understand the strengths and weaknesses of their advisor relationship. Investors can use this information to strengthen their relationship or choose to be matched with a new advisor on the Rainbook Advisor Network.

Responsibilities

~1 min read

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Own strategy and execution
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Set goals, experiments, manage budget and reporting
→
Develop creative strategies to drive user acquisition
→
Manage on-site and off-site content
→
Manage relationships with affiliates

Requirements

~1 min read

5+ years of digital marketing experience
Experience building and scaling high growth user acquisiton strategies
Ability to setup and analyze attribution/funnels, GTM and analytics.
Bonus: experience with a fast growing startup

Competitive salary and meaningful equity
Ground floor Rainbook team member, directly impact the trajectory of the Company
Potential to grow into CMO role and build out marketing team