2mo ago

Product Manager

UA·KyivRemotemid

Product ManagementProduct Manager

1 views0 saves0 applied

Apply Now

Quick Summary

Key Responsibilities

user research, funnel analysis, competitor benchmarking Identify growth and monetization opportunities; validate ideas through hypotheses and MVPs.

Requirements Summary

running user interviews, problem discovery, and continu

Technical Tools

Product ManagementProduct Manager

Responsibilities

~1 min read

Define product vision and strategy aligned with company goals
Conduct product discovery: user research, funnel analysis, competitor benchmarking
Identify growth and monetization opportunities; validate ideas through hypotheses and MVPs.

Build and maintain quarterly/monthly product roadmaps
Prioritize initiatives based on business impact, user value, effort & risk
Balance growth, retention, monetization, and tech initiatives.

Translate initiatives into clear PRDs, user stories, and acceptance criteria
Own delivery end-to-end: Discovery → Build → Launch → Measure
Ensure on-time, high-quality releases.

Own the full product funnel: activation, engagement, course completion, checkout → paid
Optimize pricing, paywalls, trial mechanics, and AI upsells
Drive MRR and LTV growth.

Monitor core product metrics and run post-launch analysis
Communicate insights to stakeholders and adjust roadmap based on data
Deliver weekly product reports.

Requirements

~2 min read

3+ years in product management for subscription-based consumer products (mobile app and/or web), ideally in wellness, EdTech, or another high-frequency B2C category
Full ownership of at least one product or major surface end to end, you've been the person accountable for the outcome, not just the backlog. You set the strategy, made the calls, shipped, and owned the results (good or bad)
Hands-on customer development experience: running user interviews, problem discovery, and continuous discovery habits. Talking to users directly and often, not relying on secondhand summaries
A working feedback loop you've built and owned. Closing the gap between what users say (interviews, reviews, support tickets, community sentiment), what they do (product analytics), and what ships next. You treat feedback as a system, not a one-off exercise
Proven track record owning web2app / web2web funnels from acquisition landing and quiz flows through paywall, checkout, and onboarding - treating the whole funnel as yours to move
Strong command of subscription analytics: cohort retention (M1/M2+), LTV, ARPU, rebill/churn and the instinct to own the number, dig into why it moved, and act without being asked
Hands-on experience running A/B experiments: hypothesis design, prioritization, reading results honestly, and owning the decision to ship, kill, or iterate
Fluency with a modern product analytics stack (PostHog, Amplitude, Mixpanel) and revenue data (Stripe), including writing and owning event specifications rather than delegating instrumentation and hoping it's right
Experience owning paywall, pricing, and monetization - plan structure, promo strategy, regional pricing with clear accountability for revenue impact
Confidence leading cross-functional delivery across engineering, design, QA, analytics, and content. Writing crisp tickets and PRDs/TRDs, unblocking your own dependencies, and owning the delivery timeline end to end
English at a B2 level for external documentation and deliverables.

Nice to Have

~1 min read

Experience in relationship wellness, mental health, self-help, or microlearning product spaces
Familiarity with server-side attribution (Meta CAPI, Google Enhanced Conversions) and the post-ATT measurement landscape
Exposure to App Store / Play Store review cycles and subscription compliance
Experience with LLM/AI-powered product features (AI companions, generated content, upsell instrumentation) and their monetization
Track record taking a product through PMF discovery - segmentation, pain clustering, positioning against competitors
Comfort with performance-marketing collaboration (JTBD-driven creative angles, funnel-to-ad feedback loops).