Senior CVM and Marketing Analysis (Banking Industry)
Other
0 views0 saves0 applied
Quick Summary
Requirements Summary
Islamic Banking experience Customer Data Platform / Campaign Management Platform experience Experience working with Engineering teams to define customer attributes and segments.
Technical Tools
Other
Senior CVM & Marketing Analytics – Banking
- 7+ years of experience in Banking CVM, Customer Marketing, or Marketing Analytics.
- Strong experience in customer segmentation, cross-sell modelling, campaign eligibility, uplift, and incrementality measurement.
- Must have solid experience in the Banking industry.
- Experience in designing and measuring banking marketing campaigns end-to-end.
- Strong understanding of banking commercial drivers, including:
- Product holding & cross-sell
- Deposit & balance growth
- Lending & card propensity
- New-to-bank acquisition
- Experience owning CVM use cases such as:
- Cross-sell
- Card activation & usage
- Balance growth
- Silent attrition
- Lifecycle & transaction triggers
- Good understanding of marketing eligibility and regulatory requirements, including suitability, affordability, credit gating, and auditability.
- Strong experience in control group design and incrementality measurement.
- SQL knowledge is required.
- Nice to have:
- Islamic Banking experience
- Customer Data Platform / Campaign Management Platform experience
- Experience working with Engineering teams to define customer attributes and segments.
Location & Eligibility
Where is the job
Cairo, Egypt
Remote within one country
Listing Details
- Posted
- September 21, 2026
- First seen
- September 28, 2026
- Last seen
- September 28, 2026
Posting Health
- Days active
- 0
- Repost count
- 0
- Trust Level
- 38%
- Scored at
- September 28, 2026
Signal breakdown
freshnesssource trustcontent trustemployer trust
External application
Newsletter
Stay ahead of the market
Get the latest job openings, salary trends, and hiring insights delivered to your inbox every week.
A
B
C
D
No spam. Unsubscribe at any time.