Senior AI Engineer – MarTech / Marketing Intelligence Hybrid | San Jose, CA or Frisco, TX (must be locally based | (no relocation)

The Role

Senior AI Engineering role architecting the intelligence layer behind a global consumer software company's marketing ecosystem. You'll move the org from manual campaign management to autonomous campaign orchestration — designing agentic workflows, generative creative pipelines, and real-time personalization systems that operate with minimal human intervention.

This is a hands-on, build-it role at the intersection of MarTech and applied AI.

Responsibilities

Architect and deploy AI agents for cross-channel campaign orchestration, real-time lead qualification, and end-to-end workflow automation
Build scalable generative asset pipelines for automated ad creative (text, image, video) using LLMs and multimodal models, with brand-safe guardrails
Implement RAG systems for context-aware, personalized content across web, email, and SMS
Develop and productionalize ML models for LTV prediction, churn propensity, and Next Best Action engines
Own the full MLOps lifecycle — feature engineering, deployment, monitoring for data drift
Ensure compliance with global privacy standards (GDPR, CCPA) and implement privacy-first AI techniques (differential privacy, synthetic data)
Establish Responsible AI governance frameworks across the marketing function

Requirements

Strong SQL and cloud data warehouse experience; Databricks for feature engineering a strong plus
MarTech integration experience — CDPs (HighTouch), ESPs (Braze, Iterable), Ad Platforms (Meta Conversions API, Google Enhanced Conversions), Analytics (Adobe CJA)
Deployment fluency with Docker, Kubernetes, and cloud AI services (SageMaker, Vertex AI, or Azure AI Studio)
Previous experience in a high-growth B2C marketing environment
Ability to translate vague marketing goals into concrete technical requirements

Nice to Have

Experience developing applications or integrations across Windows, macOS, iOS, or Android ecosystems
Customer-facing web experience (JavaScript, Adobe Experience Manager)
Expert Python; deep experience with PyTorch or TensorFlow
Hands-on with LLM orchestration frameworks (LangChain, LlamaIndex, LangGraph)
Production experience with RAG systems and vector databases (Pinecone, Milvus, Weaviate)
Fine-tuning experience (LoRA, QLoRA) with frontier LLMs
Strong grounding in Bayesian A/B testing and causal inference

The Stack

Data: Databricks, HighTouch
AI/ML: Claude, PyTorch, Hugging Face, OpenAI API, LangGraph
Orchestration: Airflow, Prefect, GitHub Actions
Marketing Execution: Braze
Monitoring: Weights & Biases, Arize, Grafana
Analytics: Adobe CJA

Compensation

$180,000 – $230,000 USD base + bonus program

The Company

Well-established, globally recognized consumer software company with strong perks: bonus program, 401k, medical/dental/vision, paid parental leave, 14 paid holidays, and unlimited PTO for exempt employees.

Sr AI Engineer - San Jose or Frisco

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