Trendyol8d ago

CRM Analytics Professionals (Fintech Services)

Istanbul / MaslakFull-timemid

AnalyticsData & AI

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Overview

About the Team At Trendyol Tech, our mission is to create a positive impact in our ecosystem by enabling commerce through technology. We solve complex problems with data, creativity,

Technical Tools

AnalyticsData & AI

About the Team

At Trendyol Tech, our mission is to create a positive impact in our ecosystem by enabling commerce through technology.

We solve complex problems with data, creativity, and agility — always driven by real outcomes. With a culture built on learning, collaboration, and ownership, we grow together while building what’s next.

As a CRM Analyst, you’ll manage and optimize multi-channel communications, segment users for maximum impact, and run data-driven experiments to boost engagement and revenue. Leveraging analytics and automation, you’ll streamline processes, monitor KPIs, and translate insights into actionable CRM strategies.

Designing the future of fintech at Trendyol. From digital wallets to smart credit systems, we build scalable financial solutions that empower millions of users across our global ecosystem.

Design segmentation for many different business parties (customer, seller, influencer, cargo company etc.),

Define business rules for each segment and set targets with business owners,

Create and optimize journeys for each segment and feature to meet the business KPI's,

Work with the product team to improve any business process for onboarding or engagement of each segment,

Work with the business owners to design and execute growth opportunities for each segment,

Automate tracking and communication of any feature for any segment.

Bachelor's or Master’s Degree from a reputable university preferably in Computer Science, Management Information Systems or Industrial Engineering,

5+ years of experience in data analysis, project & product management,

Marketing automation tools are a plus,

Coding skills – ability to code in one or more languages (SQL, Python),

Communication Skills - Excited to work with different functions within company, creative problem solver who thrives with ambiguity,

Familiar with digital analytics tools (ie Google Analytics, Adjust) and visualisation tools (Looker, Qlikview etc.),