Veeva10mo ago

Field Marketing Manager/Senior Manager

BarcelonaRemoteFull-Timesenior

MarketingField Marketing Manager

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Quick Summary

Overview

Veeva Systems is a mission-driven organization and pioneer in industry cloud, helping life sciences companies bring therapies to patients faster.

Technical Tools

MarketingField Marketing Manager

Veeva Systems is a mission-driven organization and pioneer in industry cloud, helping life sciences companies bring therapies to patients faster. As one of the fastest-growing SaaS companies in history, we surpassed $3B in revenue in our last fiscal year with extensive growth potential ahead.

At the heart of Veeva are our values: Do the Right Thing, Customer Success, Employee Success, and Speed. We're not just any public company – we made history in 2021 by becoming a public benefit corporation (PBC), legally bound to balancing the interests of customers, employees, society, and investors.

As a Work Anywhere company, we support your flexibility to work from home or in the office, so you can thrive in your ideal environment.

Join us in transforming the life sciences industry, committed to making a positive impact on its customers, employees, and communities.

The Role

As Field Marketing Manager at Veeva, you have the opportunity to learn from a high-caliber team at a high-growth company. You can make a real impact across many areas, including demand generation, events, digital marketing, sales enablement, and communications. If you are results-driven, resourceful, and strive for excellence, this could be the perfect role for you.

Develop and execute field marketing plans, working with key stakeholders to define the goals, strategy, content, tactics, KPIs for the year

Plan and execute virtual and in-person events from planning, preparation to execution, and reporting

Build integrated marketing campaigns utilizing various channels, content types, and tactics, including email marketing (Marketo), social, digital advertising, sales enablement etc.

Work with internal teams such as product marketing, creative services, content, product, communications, and digital teams to deliver field marketing programs for both customers and prospects

Support the execution and optimization of outreach programs to engage current and prospective customers, leveraging LinkedIn, media publications, and other channels

Help organize the annual Veeva Summit, including logistics, customer communities, internal and external communications, event app management, and reporting.

Own the weekly and monthly marketing program reporting and metrics for your area, leveraging the data to drive decision-making

4+ years of relevant B2B marketing experience (5+ years for Senior Manager)

Self-directed and able to manage multiple stakeholders, priorities, and projects

Exceptional communication, writing, and organizational skills

Well organized with very high attention to detail

Proficient in delivering content via social media tools such as LinkedIn

Growth-minded and a team player

Experience developing and executing account-based marketing programs

Experience with customer retention, cross-selling, and upselling campaigns

Experience using Marketo

Life sciences industry experiences a plus, but not essential

Huge opportunity for career progression