Product Marketing Senior Analyst - Dish & Kitchen Suites

Requisition ID: 70981 About Whirlpool Corporation Whirlpool Corporation (NYSE: WHR) is a leading home appliance company, in constant pursuit of improving life at home. As the only major U.S.-based manufacturer of kitchen and laundry appliances, the company is driving meaningful innovation to meet the evolving needs of consumers through its iconic brand portfolio, including Whirlpool, KitchenAid, JennAir, Maytag, Amana, Brastemp, Consul, and InSinkErator. In 2024, the company reported approximately $17 billion in annual sales - close to 90% of which were in the Americas - 44,000 employees, and 40 manufacturing and technology research centers. Additional information about the company can be found at WhirlpoolCorp.com. ## The team you will be a part of This role will report into the Product Marketing Director for Suites and Dishwasher Category, and will support the suite strategy across the kitchen categories. ## This role in summary The Senior Analyst, Kitchen Suites is responsible for leading the branded suite strategy and coordinate execution for Whirlpool Corporation’s portfolio of brands including Amana, Whirlpool, Maytag, and KitchenAid. This person will work closely with brand marketing, merchandising, shopper marketing, sales education, and sales channels to deliver impactful suite launches and offerings to market. ## Your responsibilities will include * Design, sell-in, and implementation of the individual kitchen suite strategy for Amana, Whirlpool, Maytag, and KitchenAid brands across sales channels * Documentation and maintenance of Suites market landscape pricing and dynamics * Coordination and leadership of the cross channel promotion and strategy * Creation, ownership, and embedment of the suites playbook & sell-in toolkit * Translating consumer needs and shopping behavior, including connection to product design and aesthetics (First Moment of Truth), and product functional benefits (Second Moment of Truth) into impactful suite offerings. * Representing the winning solutions for the consumer to the key leaders throughout the company and trade * Working with finance and merchandising teams to develop and present project business cases including pro forma financials, capital requirements, and other financial and non-financial decision metrics * Leading cross-functional business team monthly reviews that include senior functional leaders * Drive Dish projects from to Production Project Readiness * Manage the health of the active portfolio through continuous performance auditing and the proactive refinement of in-store and online execution to drive sustainable growth and channel productivity ## Minimum requirements * Bachelor's degree * 2+ years of experience in Sales, Marketing, Engineering, Procurement, Logistics, or Finance ## Preferred skills and experiences * Lead with growth mindset * Ability to simplify the complex in a way that is compelling for stakeholders * Demonstrable spirit of winning with evidence of best in class excellence * Consumer-centric, insight-led, and naturally curious with a sense for solving problems that others may not realize exist and a desire to push beyond the status quo * Data supported decision making utilizing internal or external data sources to generate insights and/or to understand consumer behavior * Strong leadership & communication skills, plus the ability to perceive and present information both analytically and creatively * Exceptional capability to drive horizontal progress across diverse product categories, leveraging strong indirect leadership to consolidate team outputs into a unified strategic roadmap for senior stakeholders * Strong strategic and analytical mindset, excellent critical thinking, sound judgment and effective decision-making ability * Strong team player and interpersonal & communication skills: highly collaborative with ability to build solid working partnerships across functional groups * Capable of operating on both strategic and tactical levels * Ability to manage multiple projects simultaneously * Self-starter, works with minimal oversight ## What we offer Generous benefits package, Whirlpool employee discount, fitness & educational reimbursement programs, kitchenettes, and more! Saint Joseph/Benton Harbor locations: Beautiful, recently renovated office space, free coffee, biking/walking trails, and access to The Eddy - Early Childhood Center (depending upon availability - additional costs required). ## Additional information Whirlpool’s Ways of Working: Our goal is to provide an environment that helps you bring your best to Whirlpool every day. While employees in this role work in-person Monday through Friday. We offer flexibility and industry-leading time-off benefits that will help you balance what’s important at work and at home, including: * Always On Flexibility \- You will have the autonomy to manage personal, family, and outside-of-work commitments as needed. * Two-Week Work from Anywhere \- Minimum of one-week increments for a total of two weeks per year. * Sabbatical \- Four weeks paid leave after every five years of service. #LI-NZ2 Connect with us and learn more about Whirlpool Corporation See what it's like to work at Whirlpool by visiting Whirlpool Careers. Additional information about the company can be found on Facebook, Twitter, LinkedIn, Instagram and YouTube. Whirlpool Corporation is committed to equal employment opportunity and prohibits any discrimination on the basis of race or ethnicity, religion, sex, pregnancy, gender expression or identity, sexual orientation, age, physical or mental disability, veteran status, or any other category protected by applicable law.