Product Marketing Engineer NCG

United States·Dallasmid

OtherMarketing Engineer

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Quick Summary

Requirements Summary

Bachelors degree in Electrical Engineering, Electrical and Computer Engineering, Computer Engineering, Computer Science or related field Cumulative 3.0/4.

Technical Tools

OtherMarketing Engineer

Responsibilities

~1 min read

→Conduct market studies for the products you are supporting
→Provide product training for the sales channels
→Analyze revenue associated with key parts within your products groups
→Provide forecast information by product family
→Conduct analysis of the web presence for your products to enable customers better interface with TI
→Participate in new product launch activities and ensuring customers and the worldwide sales force are aware of new product introductions for the products assigned
→Work closely with development and business teams to evaluate product development strategies and market development needs
→Develop product positioning and messaging that differentiates the products in the market, including finding adjacent markets and customers
→Plan, manage and execute all marketing activities during the life cycle of a new product (Pre RTM, at RTM and post RTM)
→Review competitive landscape and building strategies to address gaps
→Interface with customers and TI field sales/applications to support DINs
→Follow up weekly and monthly on opportunities; from price escalations, customer visits, sampling activity, etc.
→Collaborate and communicate the product strategies effectively to cross functional teams - price, campaigns, internet marketing, launch, etc.

Requirements

~1 min read

Bachelors degree in Electrical Engineering, Electrical and Computer Engineering, Computer Engineering, Computer Science or related field
Cumulative 3.0/4.0 GPA or higher

Ability to establish strong relationships with key stakeholders critical to success, both internally and externally
Strong verbal and written communication skills
Ability to quickly ramp on new systems and processes
Demonstrated strong interpersonal, analytical and problem-solving skills
Ability to work in teams and collaborate effectively with people in different functions
Ability to take the initiative and drive for results
Strong time management skills that enable on-time project delivery