Anotherco120mo ago

Influencer Marketing Manager (Tourism)

Ciudad De MéxicoFull-timemid

MarketingOtherSocial Media Manager

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Quick Summary

Requirements Summary

Influencer Marketing strategies (IM) Talent management (influencers and content creators) Strategic communication and brand positioning Experience managing consumer clients (ideally tourism, travel,

Technical Tools

MarketingOtherSocial Media Manager

OUR JOB IS TO REVOLUTIONIZE THE STRATEGIC COMMUNICATION

We are another.co, a global communications agency founded in 2004. we have been transforming the way things are done. Revolution is in our DNA, and it guides every project we undertake.

Our mission is clear: to create inspirational, powerful, and creative storytelling that is always culturally relevant, leveraging the integration of our expert teams who can work across any channel, anywhere.

Our vision is ambitious: we believe the right stories have the power to change everything. Every campaign, piece of content, and idea that comes from another aims to make a real impact.

If you want to join a place where creativity has no limits and impact is real, this is your space.

Why Join Us?

This is your chance to be part of the another Community, an innovative and multicultural team that’s redefining the rules of communication. If you're passionate about strategy, creativity, and results, this is the place for you.

WE ARE HIRING:

Requirements

~1 min read

5 years of experience in Influencer Marketing, digital marketing, or agency environments
Advanced English
Proven experience leading accounts and teams
Strong experience in:
- Influencer Marketing strategies (IM)
- Talent management (influencers and content creators)
- Strategic communication and brand positioning
Experience managing consumer clients (ideally tourism, travel, or lifestyle)
Experience developing 360 strategies focused on IM
Strong relationships with influencers, content creators, and talent agencies
Experience handling crisis situations related to influencers or campaigns (preferred)
Knowledge in:
- Strategic content development with creators
- Influencer negotiation and contracting
- Monitoring and reporting of IM campaigns
Agency experience (highly preferred)

Lead the overall Influencer Marketing strategy across multiple accounts, with a focus on tourism
Develop campaign plans with creators aligned with client objectives
Oversee and ensure proper execution of influencer campaigns
Manage relationships with:
- Clients
- Influencers and content creators
- Talent agencies
Define content guidelines, tone of voice, and brand alignment
Review and approve campaign materials:
- Influencer briefs
- Content guidelines
- Deliverables and posts
Coordinate influencer marketing campaigns:
- Talent sourcing and selection
- Negotiation and contracting
- Deliverables tracking
- Content validation
Monitor campaign performance (engagement, reach, conversions)
Analyze results and develop reports with strategic insights
Present results, learnings, and proposals to clients
Lead and develop team members (executives, trainees)
Collaborate with internal teams (content, design, paid media) to deliver integrated campaigns
Identify opportunities for collaborations, trends, and account growth
Manage sensitive situations related to influencers or brand reputation