Account Based Marketing Manager - D&M and Strategic Accounts

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  Develop and execute account-based marketing strategies focused on new customer acquisition

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  Design and implement integrated marketing programs across digital, events, content, and partner channels

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  Drive alignment between Marketing and Sales to ensure pipeline generation and revenue impact from ABM programs

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  Manage and optimize ABM campaign performance, including engagement metrics, pipeline contribution, and ROI

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  Leverage marketing automation, AI and data tools to personalize engagement at scale

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  Continuously improve ABM tactics through data-driven insights and experimentation
   

Collaboration and Interface

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  Strong collaboration skills with Sales and experience in Sales-Marketing alignment models

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  Collaborate with cross-functional teams including Brand, Digital, Partner Marketing, and Industry Marketing to deliver cohesive campaigns

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  Collaborate with other Account-based Marketers, Partner Marketers, Marketing Operations partners to ensure programmatic execution of personalized campaigns to targeted accounts, and 1: few account-based marketing tactics

• 5+ years of experience in B2B marketing, preferably in high-tech or software industries

• Hands-on experience in Account Based Marketing, demand generation, or enterprise marketing

• Experience working in matrixed and cross-functional organizations

• Proficiency in marketing automation platforms and CRM systems (e.g., Marketo, Salesforce)

• Strong analytical skills with the ability to interpret marketing metrics and optimize performance

• Experience creating personalized content and campaigns targeting specific personas and accounts

• Fluent in Japanese and Business-level fluency in English

• Demonstrated ability to thrive in a fast-changing, ambiguous environment, with a strong sense of ownership to independently make decisions and drive initiatives end-to-end

• Knowledge of the Architecture Engineering and Construction & Manufacturing industry is a strong advantage

• Estimated 20% travel required
   

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