Renewal Representative, Regional Accounts

Role Summary

• Independently own and execute full renewal workflows across assigned regional customer accounts
• Drive timely, accurate renewal completion with minimal guidance, ensuring contract and commercial accuracy

• Defend the existing customer base by proactively identifying churn risk, renewal blockers, and customer concerns
• Identify and close seat‑based expansion opportunities at renewal, using standard playbooks and creative commercial approaches

• Work directly with customer procurement and commercial teams to manage renewal execution and resolve issues
• Apply clear, persuasive communication to influence renewal outcomes and maintain strong customer relationships

• Maintain accurate renewal pipeline management, forecasting, and reporting within CRM systems
• Monitor auto‑renewal status and intervene when auto‑renewals are disabled to prevent churn
• Use data, insights, and workflow automation to improve renewal efficiency and predictability

• Engage Account Executives on larger cross‑sell or expansion opportunities identified during renewal cycles
• Partner with Customer Success Managers to align on adoption, retention, and renewal strategy
• Provide light‑touch support to partners on partner‑owned or assisted renewal accounts
• Share insights on churn risk, renewal blockers, and missed upsell signals across teams

• Provide guidance and informal mentorship to less experienced renewal or sales colleagues
• Share customer feedback on product experience, packaging, and commercial friction with internal teams

• Demonstrated experience managing customer renewals, account management, inside sales, or customer success motions within a B2B environment
• Proven ability to independently manage a high volume of renewal transactions with strong attention to detail and prioritisation
• Strong customer‑facing communication skills, with confidence engaging procurement and commercial stakeholders
• Commercial awareness, including experience negotiating renewal terms and addressing customer objections
• Ability to identify churn risks, expansion signals, and renewal blockers using customer insight and data
• Experience using CRM systems to manage pipelines, forecasts, and renewal workflows
• Highly organised and capable of managing competing priorities in a fast‑paced environment
• Familiarity with UK customer buying behaviours and regional commercial practices

• Experience working in subscription‑based or recurring revenue business models
• Exposure to seat‑based expansion or upsell motions at time of renewal
• Familiarity with partner‑assisted or partner‑led renewal models
• Experience mentoring or supporting junior sales or renewal colleagues
• Comfort working within cross‑regional or matrixed sales organisations
• Degree‑level education or equivalent professional experience

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