Senior Growth Marketing Manager (m/f/d)

celebrate is a brand group with the mission to turn beautiful moments into lasting memories throughout Europe: with high quality stationery, photo products and special gift items.

We're looking for a Senior Growth Marketing Manager (m/f/d) to become the dedicated end-to-end marketing owner for a new digital B2C product within celebrate company, building all marketing activities from the ground up. You'll combine paid acquisition, landing page optimization, CRM and customer research into one cohesive growth engine – with a strong AI-first approach to how you work. This role sits within a small, autonomous cross-functional team and reports into the CMO organization, based remotely within Germany.

The yearly salary range for this position is 58.900-80.000€ (Senior) / 76.000-114.600€ (Principal).

• End-to-end ownership of all marketing activities – from paid acquisition on Meta through landing page creation and conversion rate optimization to CRM and lifecycle campaigns

• Customer research through regular interviews and qualitative feedback to inform product positioning, messaging, and growth priorities in a very early beta stage

• Continuous growth experimentation across new channels, creative formats, and AI-powered workflows, with full responsibility for marketing KPIs such as cost per install, funnel conversion, and activation rates

• Marketing performance reporting and budget steering, including campaign analysis, forecasting, and data-driven recommendations in close collaboration with the Product & Business Lead, the CMO and the founder

• Several years of hands-on experience in growth marketing for a digital B2C product in a fast-paced startup or scale-up environment, ideally as a founding marketer or first marketing hire

• Proven experience running and optimizing paid social campaigns (especially Meta) as well as CRM/lifecycle campaigns, with strong analytical skills and a creative/aesthetic mindset, familiarity with product analytics tools like Amplitude

• Native-level German and fluent English; experience with app marketing, Influencer marketing and/or SEA is a plus

• AI-first – You actively seek out AI tools and agents to accelerate your work, and you're energized by building marketing workflows where AI is a core part of how you operate, not an afterthought

• Hands-on – You thrive as the sole marketing owner, moving quickly from hypothesis to live campaign, and you're comfortable building landing pages, creating ads, and pulling performance data yourself

• Experiment-driven – You prefer running ten small tests over one big launch, measure everything against clear hypotheses, and use data to decide what scales and what stops

celebrate company is a group made up of six brands: Atelier Rosemood, celebrate apps, celebrate digital printing, faireparterie, kartenmacherei and mintkind. Together we run e-commerce shops, production sites and additional digital services across Europe, all with the same goal: turning meaningful moments into beautiful memories. Our culture is built on a growth mindset, open feedback and flexibility. That's how we take ownership, try bold new things and grow together.

We're excited to meet you! Apply now via our online application. Don't have a CV at hand? We're fine if you add the link to your Linkedin profile to your application.

For further questions, get in touch with Lea (Senior HR Business Partner).

E-Mail: lea.schwetlik@celebrate.company

Please note that we do not accept applications via e-mail.