Coderpad1mo ago

USD 85000–95000/yr

Marketing Campaign Manager

United StatesRemoteFull-timemid

MarketingCampaign Manager

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Quick Summary

Overview

CoderPad's mission is to create a more inclusive and strong tech community. How? By improving the technical interviewing experience with tools that allow for standardization and consistency,

Technical Tools

MarketingCampaign Manager

CoderPad's mission is to create a more inclusive and strong tech community.

How? By improving the technical interviewing experience with tools that allow for standardization and consistency, while reducing bias and increasing equality of opportunity.

We are looking for a Marketing Campaign Manager to join our Marketing team.

What does a Marketing Campaign Manager at CoderPad do?

This role is execution-focused and impact-driven. You will own the planning and delivery of multi-channel campaigns that directly influence pipeline while building sustainable brand awareness that fuels future demand.

You will work cross-functionally with Sales, Content, Product Marketing, Marketing Ops, and Demand Gen to deliver campaigns that move buyers from awareness to opportunity.

As the global leader in the technical interview space (4,000+ customers in 165+ countries) it is our goal as a marketing team to tell stories and run programs that build brand awareness and drive pipeline generation while enabling our customer facing teams.

This role reports to the Director of Demand Generation.

This role is located in North America and works EST hours.

Plan and execute coordinated, multi-channel campaigns — ensuring channels work together across the buyer journey.

Channels include: Email marketing, Paid social, Paid search, Webinars / virtual events, Website landing pages

Content Development & Messaging Alignment: Translate positioning into compelling, performance-driven campaign messaging. You don’t need to be a full-time copywriter but you know what strong content looks like and can produce and refine it effectively.

You will:

Develop strong value propositions aligned to persona and funnel stage

Write high-performing content (with AI and team support), including: Blog posts, Video scripts, Emails, Landing pages, Ad copy, Long form content

Adapt messaging for awareness, engagement, and conversion stages

Channel Performance Optimization: You are data-informed and comfortable optimizing campaigns. You understand that performance is measured by pipeline impact — not just activity metrics.

You will:

Manage budgets and pacing for your programs/channels

Run A/B tests (subject lines, ads, landing pages)

Optimize for CTR, CVR, CPL, and pipeline contribution

Identify underperforming messages or assets and iterate quickly

Marketing Automation & CRM Proficiency: You understand how leads move from campaign to pipeline. You ensure campaigns are trackable, measurable, and aligned to revenue reporting.

Working knowledge of: HubSpot, Salesforce, Basic segmentation and nurture setup, UTM tracking and attribution fundamentals, Strong partnership with marketing and sales operations

Project Management & Cross-Functional Coordination: You can independently drive campaigns from concept to launch.

You will:

Build campaign timelines, Coordinate across content, design, sales, ops, demand gen, and product marketing

Manage multiple assets and deadlines simultaneously

Keep launches on track in a fast-paced environment

Manage and optimize campaign performance

3-5 years of experience

Proven experience executing integrated demand generation campaigns

Hands-on channel experience across a mix of email, paid media, webinars, and landing pages

Strong content development and messaging capabilities

Experience optimizing campaigns based on performance data

Working knowledge of Hubspot and Salesforce

Ability to operate independently while collaborating cross-functionally

Listing Details

Posted: February 28, 2026
First seen: March 26, 2026
Last seen: April 22, 2026

Posting Health

Days active: 26
Repost count: 0
Trust Level: 43%
Scored at: April 22, 2026

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Coderpad

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CoderPad is a simple yet powerful online technical assessment software that makes it easy to interview in the candidate’s language of choice so hiring managers can quickly get a quality signal of an engineer’s skills.

Employees

Founded

2013

Domain

coderpad.io

Jobs

View 6 jobs

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Salary

USD 85000–95000

per year

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