Site Merchandising Manager

Product Page Merchandising (PDP)

• →Lead the execution and optimization of product page merchandising.
• →Manage product imagery, descriptions, and metadata to ensure compelling on-page storytelling.
• →Oversee upsell recommendations execution (related products, bundles, cross-sell opportunities).
• →Manage the Coordinator's PDP setup and data entry work to ensure accuracy, consistency, and on-brand presentation.
• →Ensure PDP merchandising aligns with brand aesthetic and seasonal campaigns.
• →Monitor PDP performance metrics and make data-driven decisions on optimization.

Product Discovery & Site Search (PLP & Algolia)

• →Lead the execution and optimization of category pages, including filtering/faceting, sorting logic, and visual merchandising.
• →Design category experiences that guide customers through product selection while maintaining brand aesthetic.
• →Execute seasonal and trend-based category curation strategies to showcase collections, new products, and colorways.
• →Manage category taxonomy and hierarchy — ensuring the site structure is intuitive, scalable, and aligned with how customers think about fashion.
• →Own Algolia management end-to-end: day-to-day tuning, merchandising rule implementation, and operational excellence.
• →Organize product data and categorization to maximize search effectiveness and discoverability.
• →Execute A/B tests on discovery experiences (category curation, search ranking, filters, merchandising rules) designed by the Senior Site Merchandising Manager, CRO Manager, and Data Science team.
• →Monitor category, navigation, and search performance metrics and provide recommendations for optimization.

Team Leadership & Operations

• →Manage the Site Merchandising Coordinator, providing direction, mentorship, and performance feedback.
• →Build and maintain processes for PDP/PLP updates, seasonal refreshes, product launches, and campaign execution.
• →Oversee data-entry QA, merchandise accuracy, and categorization consistency.
• →Monitor Okendo reviews and leverage customer feedback to inform merchandising recommendations.
• →Track metrics and report on team productivity and execution quality to the Senior Site Merchandising Manager.
• →Develop processes that scale as the team and business grow.

• 5+ years of e-commerce merchandising experience, preferably in fashion, apparel, or lifestyle retail (DTC preferred).
• Hands-on experience with Shopify Plus is strongly preferred.
• Expertise in site search/discovery platforms (Algolia, Elasticsearch, or similar) — ideally Algolia experience.
• Proficiency in web analytics tools (Google Analytics 4, FullStory, Hotjar, or similar).
• Demonstrated experience with PDP/PLP optimization and product merchandising strategy.
• Team leadership or supervisory experience — ability to manage direct reports, build processes, and drive accountability.
• CMS experience (Contentful, Sanity, Shopify Meta Objects, or similar) is helpful.
• Strong analytical mindset with attention to detail and problem-solving skills.
• Bachelor's degree in Marketing, Business Administration, E-Commerce, or a related field, or equivalent professional experience.
• Passion for fashion, apparel, and consumer behavior — ability to balance brand storytelling with conversion optimization.
• Fast-paced startup mentality: experience in high-growth DTC environments and comfort with ambiguity.
• Excellent organizational and project management skills.

• Experience with dynamic / AI-powered merchandising platforms.
• Experience managing multiple channel merchandising (web, app, marketplace).
• International e-commerce experience.
• Experience with Okendo or customer review platforms.