Communications and Marketing Lead

Application deadline: 02 July 2026 at 17:00 (Barcelona time) 
 
Who are we? 
 
EIT Urban Mobility is an initiative of the European Institute of Innovation and Technology (EIT), a body of the European Union and Europe's largest network for transport innovation in cities. 

Our mission is to accelerate change towards a sustainable model of urban mobility and liveable urban spaces. We connect public and private actors and provide them with access to markets, talent, finance and knowledge. 

Using cities as living labs, our industry, research and university partners we demonstrate how new technologies can work to solve real problems in real cities by transporting people, goods and waste in smarter ways.   

About EIT Urban Mobility Academy

Our EIT Urban Mobility Academy is a collaborative arena for lifelong learning, helping to build critical capabilities for innovation and transformation. We are training the next generation of urban mobility practitioners, needed by the urban mobility ecosystem of the future. 

Within the Academy, the Professional Education team oversees two main strategic portfolios: Urban Mobility Explained (UMX) and our pan-European cross-KIC (Knowledge and Innovation Community) initiatives. 

Our Professional School, UMX, offers a variety of training programmes and experiences on hot topics in urban mobility for professionals and organisations across Europe, operating as dedicated sub-brand within EIT Urban Mobility.

The Entrepreneurship and Education Skills (EntrEduSkills) Cluster is a flagship cross-KIC collaboration scheme aiming to integrate educational activities across multiple KICs, creating joint offerings that align with current labour market needs and European Union strategic priorities. Within this cluster, we drive (amongst others) the following initiatives: 

• The EIT STEM Tech Talent Induction, scaling talent development and stakeholder engagement.
• The EIT Campus, a unified platform for B2C learners, B2B/B2G partners, and the wider EIT ecosystem.

Be part of a team where:  
 
The Communications and Marketing Lead will report directly to the Learner Acquisition Manager within the Professional Education Team working, closely and collaboratively with the Junior Communications and Marketing Officer as well as external cross-KIC Managers. 

While your primary mandate and core focus will be acting as the communications and marketing lead for the EntrEduSkills Cluster (specifically the EIT STEM and EIT Campus initiatives), in addition, you will support UMX’s marketing and communications activities. 

This is a high-impact, visible role responsible for strengthening the profile and reach of EIT Urban Mobility and cross-KIC initiatives across Europe. You will drive learner acquisition and course enrolments, support ecosystem growth, and ensure all communications and marketing activities meet EIT and European Commission reporting requirements.

Key responsibilities

• Campaign Design & Leadership: Lead the design and implementation of integrated communication and marketing strategies for EIT STEM and EIT Campus. Deliver a consistent multi-channel approach across all marketing and communications activities, including organic and paid media, social media, PR, events, email marketing, content marketing and SEO. Drive community growth and engagement while maintaining full alignment with overarching policy and strategic objectives.
           o For EIT STEM, drive high political visibility and scale talent development through stakeholder engagement, integrating the diverse needs and contributions of education providers, enterprises, institutional partners, final users (learners), and the EIT/European Commission. 
           o For EIT Campus, ensure growth, engagement, and course uptake across the ecosystem, target B2C learners, potential B2B and B2G partners, the wider KIC network, and the EIT/European Commission.
           o For UMX, support the Learner Acquisition manager in delivering marketing activities that enhance brand awareness, drive learner acquisition and increase course enrolments.

• Agency Management & Internal Coordination: Lead and manage external marketing agencies in delivering high-performing campaigns, content development and SEO optimisation in accordance with contractual requirements, budgets, timelines and organisation KPIs. Liaise with EIT Urban Mobility’s corporate functions (Legal, IT, Finance, PMO) to ensure the compliant setup, deployment, and management of agency contracts and organisational processes.

• Stakeholder Engagement & Ecosystem Alignment: Act as the bridge between EIT Comms, the EntrEduSkills Marketing teams, EIT Urban Mobility Central Comms and wider KIC stakeholders. Ensure the positioning and active participation of our initiatives in joint communication actions and high-profile events (e.g., EIT Education and Skills Days, Women in Tech Summit, Slush, etc.). Ensure all visual and communication assets strictly align with EIT Community and EC brand requirements.

• Performance Monitoring & EU Reporting: In coordination with the Work Package Leads, support the monitoring and reporting of assigned tasks. Evaluate dissemination operations and marketing campaign performance against defined KPIs, tracking metrics monthly to inform audience targeting and media investment decisions. Coordinate, develop, and ensure the timely submission and quality assurance of all project deliverables, outputs, and annual accountability reports, managing review processes across the work packages. 

What you will bring along the way:   
 
Must-haves 

• 5+ years working experience(s) in managing EU multi-stakeholder funding projects, preferably within the Horizon Europe framework.
• 5+ years working experience in leading strategic communications, digital marketing, stakeholder engagement and campaign management, at a European level, preferably within the education, technology, or public sectors.
• Proven experience in managing external marketing and communication agencies and delivering complex, multi-channel digital campaigns (social, paid and organic), PR, email marketing, content marketing and SEO.
• Demonstrable experience developing and delivering communications and dissemination strategies for EU-funded programmes, engaging diverse stakeholder groups across multiple European countries.
• Proven track record of monitoring, analysing and optimising communications and marketing performance through data, metrics and analytics.
• Excellent communication and interpersonal skills in English (C1 level or above), both written and spoken.
• Committed, proactive, trustworthy, accurate, and respectful of timelines and deadlines.
• A positive 'can-do' mindset, with the ability to provide strategic direction while remaining hands-on with operational delivery.
• Team player who can work independently.

Nice-to-haves 

• Previous work experience in a KIC, ideally within a cross-KIC initiative.
• Previous experience with B2C Edtech platforms.
• Any additional EU language is a plus.

What's in it for you: 
 

• Work in an international environment with a company culture focused on empowerment, thriving and continuous growth.
• Join a creative and diverse team of highly driven individuals that take out-of-the-box thinking to another level.
• Strike the right work-life balance: on top of the flexible hours and remote working options and facilities, you will be granted 27 days of paid time-off to rest and re-energise.
• A yearly training catalogue to support your career development.
• A tax benefit powered by Cobee, allowing you to save on your personal income tax.
• A private health insurance borne by the Company.
• Work in a modern, flexible and collaborative workspace, located in the 22@ area.
• Bike to work and park safely in our premises. 
  

 
Kindly note that this is a permanent and full-time position, and it is based in Barcelona, Spain. 
 
No relocation expenses are granted. 
 
Application Process: 
 
General Conditions: 

By the closing date of this call candidates must: 

• be a national of an EU Member State or have a working permit valid to work in Spain;
• enjoy their full rights as citizens; 

If you are interested this position, please complete and submit your application before the deadline on our online application platform: BambooHR. 

EQUAL EMPLOYMENT OPPORTUNITY STATEMENT 

At EIT Urban Mobility, we value and celebrate diversity in every aspect of life and believe that everyone deserves an equal chance to succeed. 

Here we value your talents, skills and experiences, and do not discriminate on any basis –whether it be disabilities or other special needs, gender reassignment, sexual orientation, ethnicity, religion or belief, age, language, political affiliation, property, marital status or any other irrelevant factor. 
 
We are committed to creating an inclusive and supportive work environment where everyone can feel comfortable and thrive. 
 
DATA PROTECTION DISCLAIMER 
 
Your personal data will be processed with utmost care by the EIT KIC URBAN MOBILITY, S.L. or its subsidiaries. 

The said processing will allow us to manage the recruitment of the offered positions, and more specifically: 

• to enable you to submit your CV to apply for specific jobs;
• to match your details with the job vacancies and to eventually contact you;
• to retain your details and notify you about future job opportunities similar to the specific role for which you have contacted us;
• to answer your enquiries. 

[1] Only qualifications issued by an EU Member State authorities and qualifications recognised as equivalent by the relevant EU Member State authorities will be accepted.