Product Marketing Manager, Loyalty and Retention

First Connect Insurance Services is a digital platform providing independent insurance agents access to top US carriers and the optionality necessary to grow their businesses. Agents can work with over 130 carriers, selling various insurance policies, including home, auto, small business, and more. We’re on a mission to overhaul the technology agents have access to, putting consumer-grade software at their fingertips. We’ve got thousands of active agents with hundreds joining monthly and we plan to accelerate our growth. 

The Product Marketing Manager, Loyalty and Retention is responsible for designing, delivering, and optimizing First Connect’s agency loyalty and retention programs. This role not only develops scalable rewards initiatives and engagement campaigns but also drives end-to-end program management and delivery to ensure flawless execution and measurable impact by increasing customer lifetime value, reducing churn, and strengthening First Connect’s brand differentiation. 

Over the last few years, we’ve successfully launched several high-value initiatives including Fast Start, First Connect Rewards, Shared Growth Plan, and monthly incentives. These currently operate as distinct programs. A primary objective for this role is to act as the strategic architect for agent loyalty and retention. You will audit our existing incentives to identify overlaps and gaps, ultimately weaving them into a singular, cohesive loyalty and retention strategy. You’ll transform a collection of programs into a unified value proposition that is intuitive, high-impact, and accessible to every First Connect agent. 

First Connect treats its team members with the same level of dedication and care as we do our customers, which is why we’re fortunate to provide our team with: 

• →100% Remote Role — Work from anywhere within the United States 

• →Multiple medical plans to choose from and 100% employer-covered dental; vision plans for our team members and their families 

• →A 401(k) retirement plan, short- and long-term disability, employer-paid life insurance 

• →Flexible Spending Accounts (FSA) for health and dependent care, and an Employee Assistance Program (EAP) 

• →Work-From-Home Stipend – Employer-provided WFH equipment and an $85 monthly expense stipend to ensure you’re set up for success 

• →Equity — This position is eligible for equity compensation 

• →Training and Career Growth — Training and internal career growth opportunities 

• →Flexible Time Off — You know when and how you should recharge 

The base pay range for the role is $160,000 – $175,000. Exact compensation may vary based on several job-related factors that are unique to each candidate, including but not limited to: skill set, experience, education/training, location, business needs, and market demands. 

First Connect is an equal-opportunity employer, and we are committed to building a team culture that celebrates diversity and inclusion. 

Applicants are considered solely based on their qualifications, without regard to an applicant’s disability or need for accommodation. Any First Connect applicant who requires reasonable accommodations during the application process should contact the First Connect People Team to make the need for an accommodation known.