【FN-TW】Senior Marketing Executive 資深行銷專員

THE POSITION: Senior Marketing Executive

Become the architect of our online growth! As a Senior Marketing Executive, you'll craft data-driven strategies, execute high-impact campaigns, and collaborate across teams to attract, engage, and convert users. Drive traffic, analyze performance, and stay ahead of the curve.

WHAT YOU’LL DO:

• Be responsible for planning, developing, implementing and managing the company's overall traffic and user growth strategy
• Plays an active role in the formulation of the online business’s growth strategies through ROI-based consumer approaches and data-driven acquisition strategies
• Build and manage performance marketing campaigns according to user lifecycle stage and engagement level
• Analyze performance metrics for the full customer journey, from ad exposure to landing page, engagement, and conversions across all available platforms
• Partner with business development, ads, user operations, design, data, and product teams in order to ensure that there is a shared goal of improving marketing program and campaign performance and in targets for the businessStay current with marketing technologies and best practices

WHAT YOU’LL NEED:

• Meta and Google Ads expertise required
• Fluent English and proficiency in Chinese
• 3-5 years of proven performance marketing experience (tech, e-commerce, O2O a plus)
• Strong analytical, strategic, and project management skills
• Excellent interpersonal and collaboration skills
• Enthusiastic, open-minded, and eager to learnAdaptable to a fast-paced environment and manage time effectivelyPersonal laptop required

Has this role caught your Interest? APPLY NOW