Growth Marketing Manager

We’re looking for a Growth Marketing Manager to own and scale demand generation across the full customer journey. You’ll design and execute multi-channel campaigns that create awareness, engage target accounts, generate pipeline, and accelerate revenue growth. This is a hands-on role for a marketer who enjoys building strategy and executing it end-to-end, combining creative storytelling, data-driven decision making, and modern marketing technology to drive measurable business impact.

You’ll partner closely with Sales, Product Marketing, and Leadership to develop programs that reach enterprise marketers, agencies, and strategic partners. As an individual contributor, you’ll have significant ownership over campaign strategy, content development, ABM initiatives, and performance optimization.

• Own end-to-end campaign execution across multiple channels, serving as the single point of accountability from planning through reporting and optimization
• Design full-funnel marketing programs that move prospects from awareness to consideration, evaluation, and purchase
• Build and execute account-based marketing strategies for high-value target accounts in partnership with Sales and Product Marketing
• Develop campaign messaging, content strategies, and marketing assets including landing pages, email nurtures, ad creative, direct outreach campaigns, and customer engagement programs
• Drive audience segmentation, targeting, and personalization efforts to improve campaign performance and buyer engagement
• Manage campaign timelines, deliverables, and cross-functional coordination to ensure high-quality execution
• Monitor campaign performance daily and use data to optimize messaging, channels, audience targeting, and spend allocation
• Build and maintain dashboards that provide visibility into campaign effectiveness and key growth metrics
• Experiment with new channels, tactics, and growth opportunities to improve pipeline generation and conversion rates
• Leverage modern marketing technologies and AI-powered tools to increase marketing efficiency and campaign effectiveness

• 7+ years of experience in growth marketing, demand generation, integrated marketing, or related B2B marketing roles
• Proven experience building and executing full-funnel, multi-channel marketing campaigns
• Strong content creation and copywriting skills with the ability to develop compelling messaging for multiple audiences and channels
• Experience designing and executing account-based marketing programs targeting enterprise buyers
• Demonstrated ability to analyze campaign performance data and translate insights into actionable optimizations
• Hands-on experience with marketing automation, CRM, and go-to-market technology platforms such as HubSpot and similar tools
• Familiarity with prospecting and enrichment platforms such as Clay, Lusha, and related go-to-market technologies
• Strong project management skills with the ability to manage multiple initiatives simultaneously
• Ability to collaborate effectively across Sales, Product Marketing, and Leadership teams
• Comfortable operating in a fast-moving environment with a bias toward action and experimentation

• Experience marketing AI products, AI-powered platforms, or workflow automation solutions
• Familiarity with AI-assisted content creation, campaign development, and go-to-market workflows
• Understanding of messaging strategies for enterprise marketing, agency, or partner audiences

• Embrace AI as a core tool for problem-solving, creativity and scale.
• Show a strong work ethic, high ownership and bias toward action.
• Communicate with clarity and curiosity.
• Thrive in fast-paced, hyper-growth environments; where building is always better than maintaining the status quo.

As an AI-first company, we prioritize AI literacy as a core competency in our hiring decisions. We’re excited by candidates who thoughtfully apply AI tools in their work, but during interviews we’re focused on you. This is your opportunity to show how you think, communicate, and solve problems. Over-reliance on AI-generated responses during the interview process (especially when it obscures your own voice) will result in disqualification. We want to understand your unique perspective and how you approach challenges, both with and without AI.

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Applicants who require reasonable accommodation to participate in the application or interview process should contact us at careers@gradial.com to request assistance.