Senior Manager, Paid Marketing

We’re seeking a Senior Manager, Paid Marketing to lead and scale our paid media programs for our provider (B2B) audience. In this role, you will own the strategy and execution across SEM, paid social, and other digital channels to drive demand and customer acquisition. This is a high-impact opportunity to join a fast-growing tech company and shape how we scale paid marketing efficiently.

You’ll manage and mentor a team of paid media specialists, setting clear priorities and ensuring executional excellence. Partnering closely with product, analytics, and creative teams, you’ll design and optimize campaigns that deliver measurable growth within efficiency guardrails. Your north star will be building a scalable, high-performing paid marketing engine, and you’ll bring the right mix of leadership, strategic vision, and analytical rigor to make it happen.

• Own and scale the paid acquisition engine across SEM, paid social, and other digital channels
• Hire, mentor, and manage a high-performing paid media team
• Define and execute the paid marketing roadmap with clear goals, KPIs, and testing frameworks
• Identify new channels, platforms, and tactics to unlock scalable and efficient growth
• Collaborate with Product, Analytics, Brand, and Creative teams to optimize conversion and improve full-funnel performance
• Build and evolve the infrastructure to measure campaign effectiveness and maximize ROI
• Serve as a strategic thought partner to senior leadership on paid growth strategy and investment decisions

• Have 7+ years of experience in performance and growth marketing, with 3+ years in a leadership role at high-growth tech companies
• Have deep expertise in paid digital (SEM, Social), SEO and and conversion rate optimization
• Are data-driven — you can build dashboards, interpret performance signals, and drive action through insights
• Thrive in fast-paced environments and love testing, learning, and iterating quickly
• Are a hands-on leader who can operate at both strategic and tactical levels
  Have experience building and coaching growth teams and fostering a culture of ownership and experimentation
• Are a clear, compelling communicator who can influence cross-functionally and inspire teams toward a shared vision