Online Content Specialist (Amsterdam Area - Almere)

HG is growing rapidly online, and we are looking for a Digital Content Specialist (E‑commerce) who will strengthen our digital brand presence across key international Ecommerce platforms such as Amazon, Bol.com, DIY and grocery retailers.
In this role, you ensure that our product content stands out, convinces, and converts. From content planning and creation to optimisation and deployment, you take expert end‑to‑end ownership of best‑in‑class digital content that supports both the consumer and retailer journey.

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  Own all product content across Amazon, Bol.com, DIY and grocery retailer platforms, and HG's website — from titles, bullets and descriptions to A+ content, enhanced imagery, video, and brand store

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  Translate brand campaigns into platform-specific, conversion-driven content for each channel and market

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  Localise and adapt centrally developed content to ensure relevance and consistency across European markets

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  Optimise content for SEO, CTR, and CVR, using performance data and A/B testing to continuously improve results

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  Work closely with the Performance Marketing Manager to translate keyword insights and performance data into PDP improvements and content briefs

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  Manage the digital asset library and content syndication, ensuring all content is current, compliant, and brand-aligned

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  Design and improve content deployment processes across markets, enabling local teams to work efficiently and consistently

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  Act as the internal content expert, sharing best practices and elevating digital content quality across the organisation

You will work at the centre of our "More Online" transformation and play a critical role in accelerating our digital growth. You report directly to the Head of Online and work closely with the Performance Marketing Manager, Brand Marketing, Amazon Commercial Team and local country teams.

Are you excited about the challenge this role brings? Then we’d love to tell you what we offer, including:

• A market‑competitive salary between 3529 and 4411 EUR.

• An annual on‑target bonus of 10% of your gross annual salary.

• 30 vacation days based on a full‑time contract.

• A pension plan.

• Full reimbursement of commuting costs when using public transportation.

• Opportunities to grow and further develop your skills.

• A dynamic and ambitious work environment where taking initiative is appreciated.