Product Marketing, Senior Specialist

Every transaction matters. Every Canadian matters. At Interac, we protect both — driving trust, security, and inclusion, so our digital economy thrives.
 
Founded in 1984, Interac connects Canadians through secure digital payments, advanced identity verification and industry-leading fraud protection. Connecting banks, businesses, and individuals, Interac enables millions to send, receive, and manage money safely and effortlessly every day — across both digital and physical environments.

As the backbone of Canada’s financial ecosystem, Interac facilitates over 20 million transactions daily, supported by trusted partnerships with government and financial institutions. Consistently ranked as Canada’s most reputable financial technology brand, Interac is deeply embedded in the daily lives of Canadians.

The Product Marketing, Senior Specialist works within the Product Marketing team and across the broader Interac organization, with a mandate to support the storytelling, go-to-market planning, market intelligence, and execution of product marketing activities to drive growth for Interac. Supporting the Product Marketing Leader, this role will work in close collaboration with the Marketing Leads to plan, execute, and measure the success of programs to meet our product goals.

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  5-7 years of experience in marketing or product marketing, preferably within payments, financial services, or retail.

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  Experience in harnessing customer insights and market research to inform product positioning and campaign strategies.

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  Experience with go-to-market planning and developing strategic product marketing plans and materials.

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  Experience with go-to-market execution across paid and owned channels in both B2B and B2C orientations.

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  Strong presentation skills, both written and verbal, including the ability to translate technical features into compelling and clear product marketing, sales enablement materials, and clear agency briefings

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  Excellent interpersonal skills, able to build cross-functional relationships across Marketing, Comms, Product, and Technology teams. 

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  Eligibility to work for Interac Corp. in Canada in a full-time capacity.   

The hiring range for this position is $85,000 – $110,000, and you will also be eligible for our short-term incentive plan. The exact amount will depend on factors such as skills, experience, and job-related knowledge, but Interac’s commitment goes beyond compensation. Our Total Rewards package is designed to support your well-being and future, and includes: 

• Generous vacation and wellness days to help you recharge 

• Comprehensive employer-paid benefits coverage for peace of mind 

• Market-leading employer-funded RRSP program to invest in your future 

• Flexible hybrid work model for better work-life balance 

• Access to a free and confidential 24/7 employee & family assistance program to offer support for you and your immediate family 

• Pregnancy and parental leave top-up to support growing families 

• Charitable donation matching with United Way to amplify your impact

At Interac, the impact we make, and the people who drive it, is profound. When you become part of our team, you’re joining a purpose-driven organization that’s shaping the future of digital finance in Canada. Here’s what you can expect:

To ensure the integrity of our organization, successful candidates will be required to complete background checks, which may include, Canadian Criminal Credit Check, Canadian ID Cross-Check, Public Safety Verification, 5-year Employment Verification, Education Verification, Credit Check, and Social Media Check.

Interac is also an equal opportunity employer committed to fostering a diverse and inclusive workplace. We believe that innovation thrives when people from different backgrounds, experiences, and perspectives come together. That’s why we are committed to providing fair and equitable employment opportunities for all individuals, without discrimination based on race, color, ancestry, ethnic origin, place of origin, citizenship, creed, sex, sexual orientation, gender identity or expression, age, marital or family status, disability, or any other characteristic protected by applicable law.

If you require accommodation during any stage of the application or recruitment process, please contact us at humanresources@interac.ca. We will work with you to meet your needs.

Please be aware that certain individuals are misusing Interac Corp.’s name and logo to promote fictitious employment opportunities. Interac Corp. never requests, solicits, or accepts any form of payment in exchange for employment. Any such offers are fraudulent and should be disregarded. Interac Corp. assumes no liability for any claims, losses, damages, expenses, or inconveniences arising from or related to these fraudulent activities. Such communications do not constitute an offer or representation by Interac Corp. or its subsidiaries and affiliates.