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Social Media Executive

Italy·Milanmid

OtherSocial Media Executive

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Quick Summary

Overview

About JD Group Founded in 1981 and listed on the FTSE100, JD Group is a leading global multichannel retailer in sports fashion, outdoors, and gyms. Driven by innovation, excellence,

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OtherSocial Media Executive

What We Offer

~3 min read

The Social Media Executive is responsible for executing strategic growth, optimization, and daily management of JD’s local social media channels. This role demands a creative, data-driven, and highly digitally savvy professional capable of translating global brand directives into high-impact local social media campaigns that enhance brand visibility, drive audience engagement, and foster a loyal online community.

The Social Media Executive will own the social media content calendar, coordinate both organic and paid social executions, and deliver structured weekly KPI performance reports.

We are proud to be an equal opportunity employer, committed to creating a workplace where every colleague is valued, respected, and empowered. We celebrate the diversity of our teams and strive to ensure that all colleagues regardless of background, identity, or lived experience can thrive and contribute meaningfully.

As a part of our successful and continually evolving company, you’ll be encouraged to embrace and uphold our strategic priorities: putting people first, at the forefront of digital innovation, staying deeply attuned to our customers, and pursuing operational excellence. We are always exploring new avenues for growth, and we welcome individuals who are passionate about making a positive impact every day.

We know our employees work tirelessly to make JD Sports the success it is today and in turn, we offer them some amazing salaries & benefits:

✓IV Level (ccnl Commercio), Salary Range offered: €24.612,56 - €25.000

✓Meal Vouchers (€8 a day)

✓Staff Discount on qualifying purchases across Group retail stores and online

✓Soft Welfare: corporate partnerships (the Vipdistrict and Well Makers platforms) and access to the Thelus platform

✓Personal development opportunities to learn and develop at work

Responsibilities

~1 min read

→Execute and scale the development strategies for both organic and paid social media channels (Instagram, TikTok, YouTube, etc.) to continuously increase follower acquisition, engagement rates, and referral traffic.
→Ensure regular content is pushed out across social media channels.
→Design, map, and publish consistent, trend-driven content streams, ensuring that all local social media platforms are visually premium and aligned with JD's voice.
→Work on developing integrated strategies that ensure social is always in the heart of what we do.
→Work with the Commercial and Retail team to ensure all relevant products are being promoted and showcased in the best way possible.
→Work with brands and third parties on promoting campaigns and competitions.
→Contribute to development of strategies and campaign ideas that will help improve follower numbers and interaction figures across all channels.
→Analyze social media performance and KPI results to define market trends, customer behavior and industry best practice.