Sr. Partner Marketing Technology Alliances Manager

Are you passionate about building ecosystems and turning partnerships into real, measurable growth?

As Sr. Partner Marketing Technology Alliances Manager at Klaviyo, you’ll play a critical role in activating our technology partner ecosystem through joint marketing, joint demand generation, and high-impact partner moments. You’ll work closely with ecommerce platforms, ISVs, and technology partners to bring integrated solutions to market and accelerate adoption of the Klaviyo platform.

You’ll collaborate with a wide range of technology partners across the commerce ecosystem — including leading platforms and ISVs such as Shopify, WooCommerce, TikTok, Google, and others — to bring integrated solutions to market and create meaningful value for shared customers.

This role sits at the intersection of partner marketing, ecosystem activation, and go-to-market execution. You’ll design and execute co-marketing programs that help technology partners show up meaningfully across Klaviyo’s ecosystem — from the App Marketplace to flagship global events like K:Boston, K:Sydney, and K:London.

You’ll collaborate closely with Partnerships, Field Marketing, Events, Product Marketing, and Sales to ensure partner marketing initiatives are aligned with business priorities and deliver tangible outcomes. Your work will directly influence partner-led demand, product adoption, and Klaviyo’s growth across the commerce technology ecosystem.

This is a highly visible role for a forward-thinking, hands-on marketer who thrives in fast-paced environments and knows how to turn partnerships into scalable growth engines.

• Lead and execute joint marketing programs with technology partners that drive demand, pipeline influence, and adoption of the Klaviyo platform
• Design and deliver integrated co-marketing initiatives across campaigns, content, launches, and ecosystem programs in partnership with ISVs and ecommerce platforms
• Own technology partner sponsorship strategy and execution for Klaviyo’s flagship initiatives, including K:Boston, K:Sydney, K:London, and other global moments
• Create compelling sponsorship and activation opportunities that align partner objectives with Klaviyo’s brand, audience, and go-to-market priorities
• Partner closely with Partnerships, Field Marketing, Events, Product Marketing, and Sales to align partner marketing programs with broader business goals
• Own end-to-end execution of partner marketing initiatives — from strategy and planning through launch, execution, and performance measurement
• Leverage data and insights to evaluate program effectiveness, optimize ROI, and scale successful partner motions
• Act as a connector across Marketing, Partnerships, Sales, and Product to ensure consistent messaging, strong execution, and clear partner value propositions
• Champion partner and field feedback internally to continuously improve ecosystem marketing effectiveness
• Stay current on ecommerce and technology partner trends, competitive dynamics, and platform innovations to bring fresh, relevant ideas to market
• Perform other related duties as assigned

• 5+ years of experience in partner marketing, alliances marketing, ecosystem marketing, or B2B technology marketing
• Proven experience designing and executing joint marketing programs with technology partners that drive measurable demand and adoption
• Understanding of ecommerce, and/or SaaS ecosystems, including ISVs, platforms, and partner-led growth models
• Experience working closely with partnerships, sales, and cross-functional marketing teams in a multi-stakeholder environment
• A forward-thinker who is equally comfortable rolling up your sleeves to execute programs end to end
• Data-driven and outcomes-focused, using insights and performance metrics to guide decisions and improve results
• Highly collaborative, with the ability to build trust and influence across internal teams and external partners
• Accountable and goal-oriented, taking ownership of initiatives and consistently delivering on commitments
• Strong communicator and storyteller, able to craft compelling joint narratives and represent marketing initiatives with confidence
• Highly organized, able to manage multiple partners, programs, and timelines simultaneously
• Comfortable with periodic travel for partner engagements, events, and flagship Klaviyo initiatives

We use Covey as part of our hiring and / or promotional process. For jobs or candidates in NYC, certain features may qualify it as an AEDT. As part of the evaluation process we provide Covey with job requirements and candidate submitted applications. We began using Covey Scout for Inbound on April 3, 2025.

Please see the independent bias audit report covering our use of Covey here