Growth Marketing Manager - UK & Benelux

TELUS Health is empowering every person to live their healthiest life. Guided by our vision, we are leveraging the power of our leading edge technology and focusing on the uniqueness of each individual to create the future of health. As a global-leading health and well-being provider – encompassing physical, mental and financial health – TELUS Health is improving health outcomes for consumers, patients, healthcare professionals, employers and employees.

Our Team and What We’ll Accomplish Together

We are looking for a Growth Marketing Manager to drive demand generation and pipeline growth in the UK and Benelux markets, and collaborate closely with Sales, Customer Success, and Product teams.

This role is focused on executing region-specific strategies to generate marketing-qualified leads (MQLs) and nurture them through the funnel to sales-qualified leads (SQLs) and beyond. You will play a key role in shaping and executing campaigns that accelerate pipeline velocity, leveraging events, broker and partner engagement, and targeted digital marketing tactics.

You'll also collaborate with our global marketing team on top-of-funnel awareness campaigns (social media, paid media, content marketing), working with our regionally based ABM specialist and Revenue Growth Manager to ensure seamless lead handoff from acquisition to conversion.

What You’ll Do

Pipeline Growth & Lead Nurturing

• Develop and execute UK and Benelux-specific growth marketing strategies to drive MQLs and pipeline growth.
• Own middle and lower-funnel marketing, implementing nurture programs that progress leads from MQL to SQL through multi-touch campaigns.
• Design and optimize lead nurturing flows, leveraging email marketing, content, and personalized outreach to improve conversion rates.
• Develop and implement a segmented marketing approach, identifying high-value prospect groups and tailoring engagement to their specific needs throughout the funnel.
• Collaborate with sales teams to refine lead scoring models and improve MQL-to-SQL conversion.

We’re a people-focused, customer-first, purpose-driven team who works together every day to innovate and do good. We improve lives through our technology solutions and foster a culture of innovation that empowers team members to solve complex problems and create remarkable human outcomes in a digital world. 

TELUS is proud to foster an inclusive culture that embraces diversity. We are committed to fair employment practices and all qualified applicants will receive consideration for employment. We offer accommodation for applicants with disabilities, as required, during the recruitment process. 

By applying to this role, you understand and agree that your information will be shared with the TELUS Group of Companies’ Talent Acquisition team(s) and/or any leader(s) who will be part of the selection process.