Sponsorships Manager

Job Summary:

Live Nation Entertainment is the world’s leading live entertainment company, comprised of global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Media & Sponsorship. Ticketmaster is the global leader in event ticketing with over 620 million tickets sold annually and approximately 10,000 clients worldwide.  Live Nation Concerts is the largest provider of live entertainment in the world promoting more than 50,000 events annually for nearly 7,000 artists in 40+ countries. These businesses allow Live Nation Media & Sponsorship to create strategic music marketing programs that connect more than 1,200 sponsors with the 145 million fans that attend Live Nation Entertainment events each year. For additional information, visit www.livenationentertainment.com.

Passionate and motivated. Driven, with an entrepreneurial spirit. Resourceful, innovative, forward thinking and committed. At Live Nation Entertainment, our people embrace these qualities, so if this sounds like you then please read on! 

The Sponsorships Manager develops commercial relationships with brands for Live Nation Entertainment / Bizarro Peru, identifying new sponsorship opportunities and managing existing agreements. Based in Lima, Peru and reporting to the Entertainment Director, the role grows sponsorship revenue, ensures delivery of sponsor rights and commitments, strengthens long-term relationships, and coordinates activations, reporting, and renewals.

• Prospect brands, agencies, and categories with sponsorship potential across concerts, festivals, and LNE / Bizarro Peru assets to build a qualified pipeline and new revenue opportunities.
• Develop commercial proposals and sponsorship packages that integrate rights, branding, content, hospitality, ticketing, and experiences to maximize the value of available assets.
• Present, negotiate, and close sponsorship agreements in line with approved pricing, inventory, and authorization parameters.
• Manage sponsors and active agreements, tracking rights, deliverables, dates, and commitments to support contractual compliance, sponsor satisfaction, and commercial continuity.
• Coordinate with Production, Marketing, Ticketing, Finance, and Legal to execute activations and sponsor benefits in alignment with each event operation.
• Manage inventory, categories, exclusivities, and committed rights by property or event to prevent category conflicts, overselling of assets, and contractual risk.
• Track contracts, purchase orders, invoicing, collections, and related documentation in coordination with Finance and Legal.
• Maintain current pipeline, forecast, sales, activations, and renewal information, and report performance, risks, opportunities, and progress against goals to leadership.
• Prepare post-event reports and evidence of delivery using relevant sponsor metrics to demonstrate value and support renewals and upselling.
• Maintain long-term relationships with brands, agencies, and decision-makers, identifying renewal, cross-selling, and new business opportunities.
• Perform responsibilities in accordance with applicable procedures and instructions, supporting operational excellence, quality, and safety.

• Higher education or university studies in Marketing, Business Administration, Advertising, Communications, Commercial Engineering, Business, or a related field.
• Prior experience in B2B sales, sponsorship, brand partnerships, business development, or account management; experience in entertainment, events, media, agencies, or consumer goods is preferred.
• Knowledge of B2B sales and business development, sponsorship, brand partnerships, and activations.
• Strong skills in proposal development, negotiation, and contractual follow-up.
• Experience working with budgets, forecasts, CRM systems, and sales pipelines.
• Proficiency in Microsoft 365, Excel, and PowerPoint.
• Intermediate to advanced English is preferred.
• Commercial and results orientation, with strong negotiation, persuasion, relationship-building, communication, and presentation skills.
• Strong planning, follow-through, analytical ability, teamwork, proactivity, problem solving, attention to detail, and integrity.

HIRING PRACTICES
The preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.

Live Nation recruitment policies are designed to place the most highly qualified persons available in a timely and efficient manner. Live Nation may pursue all avenues available, including promotion from within, employee referrals, outside advertising, employment agencies, internet recruiting, job fairs, college recruiting and search firms. Live Nation may use artificial intelligence (AI) tools to support application screening and assessment. All hiring decisions are made with human review.

Live Nation Entertainment will never request payment or equipment purchases as part of the hiring process. Recruiters will only contact candidates from official Live Nation or affiliated brand email domains.