Performance Marketer, LinkedIn

United Statesmid

MarketingPerformance Marketer

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Quick Summary

Overview

Key Responsibilities

Develop and manage LinkedIn advertising campaigns to generate high-quality leads. Design and optimize lead-generation strategies for each stage of the marketing funnel. Implement account-based marketing initiatives to support the sales team.

Technical Tools

ab-testingb2bproject-management

At MNTN, we put our people first, full stop. This allows our company culture to be defined by our team members and their shared values, like trust, ambition, quality, radical honesty, and compassionate leadership. It’s why we all really love working for the Hardest Working Software in Television™ (and also why we were named one of Ad Age’s Best Places To Work in 2025.)

We pride ourselves on bringing unrivaled performance and simplicity to Connected TV advertising. Our self-serve technology makes running TV ads as easy as search and social, helping brands drive measurable conversions, revenue, site visits, and more. It’s what led MNTN to being named one of Fast Company's Most Innovative Companies in 2023. You can learn more about us and everything we do by visiting https://mountain.com/.

We’re committed to innovation that empowers, not replaces. At MNTN, AI is a tool for growth, enhancing efficiency while keeping a people-first approach. Our goal is to streamline workflows and drive new solutions—without compromising the human element that makes our company great.

So if wanting to do more, own more, and make a bigger impact comes naturally to you, then you may be the person we're looking for to join us in our next stage of growth.

MNTN is looking for a Performance Marketer that will drive MNTN’s LinkedIn advertising efforts to generate high-quality leads and support revenue growth. In this role, you’ll manage campaigns, optimize performance through testing and analysis, and contribute strategic insights to the broader marketing and sales teams. Your work directly impacts pipeline development and the effectiveness of our B2B advertising programs.

Responsibilities

~1 min read

→Develop and manage LinkedIn advertising campaigns to generate high-quality leads.
→Design and optimize lead-generation strategies for each stage of the marketing funnel.
→Implement account-based marketing initiatives to support the sales team.
→Create and promote thought leadership content to drive engagement and brand awareness.
→Conduct testing and experimentation to improve campaign performance and efficiency.
→Analyze campaign performance data and make data-driven recommendations.
→Collaborate with product and marketing teams to inform strategy and provide feedback on new tools or initiatives.
→Monitor and optimize conversions, ensuring marketing efforts contribute to business outcomes.

Reduced Cost Per Lead (CPL) across campaigns through systematic testing and optimization.
Increased high-intent lead volume contributing to closed-won deals.
Measurable improvement in campaign engagement and performance through data-driven strategies.
Successful integration of LinkedIn campaigns with CRM and attribution systems.

5-7 years of experience in Paid Media, Performance Marketing, or Direct Response campaigns.
Expertise in LinkedIn advertising and B2B lead generation.
Strong analytical skills to measure revenue attribution and campaign performance.
Experience with A/B testing and landing page conversion optimization.
Ability to provide strategic insights and feedback to product and marketing teams.
Excellent project management skills, handling multiple campaigns simultaneously.

What We Offer

~1 min read

✓100% remote within the US

✓Flexible vacation policy

✓Annual vacation allowance for travel related expenses

✓Three-day weekend every month of the year

✓Competitive compensation

✓100% healthcare coverage

✓401k plan

✓Flexible Spending Account (FSA) for dependent, medical, and dental care

✓Access to coaching, therapy, and professional development

Our recruiters will always reach out using an email address ending with @mountain.com OR @mntn.com. If you’re contacted by someone without that address and they mention a Reference Code (which we never use), then that ain’t us folks. Tell those trolls to take a hike–you’re waiting to climb a MNTN.

MNTN provides advertising software for brands to reach their audience across Connected TV, web, and mobile. MNTN Performance TV has redefined what it means to advertise on television, transforming Connected TV into a direct-response, performance marketing channel. Our web retargeting has been leveraged by thousands of top brands for over a decade, driving billions of dollars in revenue.

Our solutions give advertisers total transparency and complete control over their campaigns all with the fastest go-live in the industry. As a result, thousands of top brands have partnered with MNTN, including Tarte, Decked, and National University.

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