Obligo1mo ago
VP Marketing
New York, United StatesexecutiveMarketingVp Marketing
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Quick Summary
Key Responsibilities
Marketing Strategy & Leadership Define and lead Obligo’s marketing vision and strategy in alignment with company goals Build, manage,
Technical Tools
MarketingVp Marketing
Responsibilities
~1 min read- →Marketing Strategy & Leadership
Define and lead Obligo’s marketing vision and strategy in alignment with company goals - →Build, manage, and mentor a high-performing marketing team
Establish clear KPIs and ensure marketing initiatives drive pipeline growth, adoption, and revenue. - →Serve as a core member of the leadership team, contributing to company-wide strategy
- Own pipeline generation across channels including paid, organic, content, partnerships, events, and ABM.
- Partner closely with Sales on ICP definition, go-to-market strategy, and funnel optimization.
- Use data, experimentation, and attribution to improve CAC, conversion rates, and ROI.
- Scale marketing programs across SMB, mid-market, and enterprise segments.
- Own Obligo’s brand identity, positioning, and messaging across all touchpoints
- Lead product marketing efforts including launches, narratives, competitive positioning, and sales enablement.
- Translate complex fintech concepts into clear, compelling, and trustworthy value propositions
- Oversee renter- and customer-facing marketing communications.
- Build lifecycle programs that drive adoption, engagement, retention, and trust
- Partner closely with Product and UX to ensure a cohesive and consistent customer experience
- Lead PR, communications, industry events, and thought leadership initiatives
- Support strategic partnerships through co-marketing and joint go-to-market efforts
- 10+ years of marketing experience, including senior leadership roles
- Proven success scaling marketing at a B2B or B2B2C SaaS or fintech company
- Strong background in demand generation and revenue-driven marketing
- Experience partnering closely with Sales, Product, and executive leadership
- Strategic thinker with a hands-on execution mindset
- Exceptional communication and storytelling skills
- Data-driven and comfortable operating in trust-based or regulated environments
Nice to Have
~1 min read- Experience in fintech, proptech, real estate, or financial services
- Enterprise go-to-market or platform marketing experience
What We Offer
~1 min read✓Competitive base salary and bonus structure
✓Stock options
✓Multiple health, dental, and vision plans starting day one
✓Remote office expense reimbursement
✓Generous PTO and holiday schedule
✓Commuter benefits
✓Life insurance
✓Quarterly team kickoffs and regular team outings
✓Amazing offices in NYC and Tel Aviv
✓A chance to work with incredibly bright, creative, talented, and passionate teammates
Listing Details
- Posted
- March 12, 2026
- First seen
- March 26, 2026
- Last seen
- April 20, 2026
Posting Health
- Days active
- 24
- Repost count
- 0
- Trust Level
- 39%
- Scored at
- April 20, 2026
Signal breakdown
freshnesssource trustcontent trustemployer trustcandidate experience
External application · ~5 min on Obligo's site
Please let Obligo know you found this job on Jobera.
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VP Marketing