Field Marketing Specialist

• →Collaborate with the Field Marketing Team and Partner Marketing Team to independently lead and execute various events, programs, and campaigns to support Okta's achievement of sales targets. Also, support the management of lead generation through closure across all activities and maintain the balance of pipeline goals.
• →Plan and execute the management of materials for campaigns, programs, and events, exhibit materials, local and online events, and sales/field events, in coordination with the Head of Japan Field Marketing. Promote activities by working closely with the Sales team and SDRs during pre-event preparations to gain support for event success.
• →Execute event strategies and plans, and project manage the overall logistics of participating events, on-site execution, and post-event results analysis.
• →Collaborate with various vendor teams to drive the planning and execution of projects and events.
• →Communicate with teams such as Sales, SE (Solutions Engineers), Inside Sales, and, if necessary, the APJ Marketing team, functioning as a primary liaison.
• →Increase brand awareness and generate demand using a wide variety of marketing methods in Japan, including account-targeted programs, trade shows, conferences, events, campaigns, direct mail, and webinars.
• →Effectively collaborate cross-functionally to define, project manage, and execute event program goals, messaging, tactics, audience generation email campaigns, speaker plans, collateral creation, post-event lead processing and follow-up, and all other general logistics.
• →Measure and analyze the results of marketing activities and the health of the pipeline. Additionally, collect post-event feedback and create post-event reports and analysis.

• Experience in marketing activities driving demand generation, event planning to execution, and campaign management, within B2B or B2C marketing.
• An expert in multi-tasking, prioritization, and schedule management, with consistent proven results and experience in complex event programs involving partners, multiple product lines, and diverse cross-functional teams within the organization.
• Ability to effectively plan, execute, and report on marketing programs in collaboration with internal and external partners and cross-functional teams.
• Project management experience including budget management for various programs, venue selection, vendor sourcing and management, project planning, event flow management, promotion and registration, content development, and on-site management.
• Native level Japanese and excellent communication skills in English (both written and verbal).
• Highly motivated, proactive, and self-starting individual.
• Ability to work in a fast-paced, team-oriented environment.
• Ability to maintain excellent time management.

• Excellent presentation skills and confidence in communicating with various stakeholders in Japanese.
• Experience with sales and marketing tools such as Google Cloud (GCP), Salesforce, Marketo, Tableau, and Asana.
• Marketing experience in B2B SaaS (enterprise cloud services) or marketing technology software companies.
• Experience utilizing AI tools for data analysis or marketing activities.

• Supporting Your Well-Being 
• Driving Social Impact 
• Developing Talent and Fostering Connection + Community

We are intentional about connection. Our global community, spanning over 20 offices worldwide, is united by a drive to innovate. Your journey begins with an immersive, in-person onboarding experience designed to accelerate your impact and connect you to our mission and team from day one.

Okta is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, ancestry, marital status, age, physical or mental disability, or status as a protected veteran. We also consider for employment qualified applicants with arrest and convictions records, consistent with applicable laws.

If reasonable accommodation is needed to complete any part of the job application, interview process, or onboarding please use this Form to request an accommodation.

Notice for New York City Applicants & Employees: Okta may use Automated Employment Decision Tools (AEDT), as defined by New York City Local Law 144, that use artificial intelligence, machine learning, or other automated processes to assist in our recruitment and hiring process. In accordance with NYC Local Law 144, if you are an applicant or employee residing in New York City, please click here to view our full NYC AEDT Notice.